It's not about them, actually

Preview text: Here's the part everyone misses

s1ck-shopFriday, Oct 30, 2026 at 10:28 AM EasternKlaviyo
s1ck-shopIt's not about them, actually
Subject
It's not about them, actually
Preview text
Here's the part everyone misses
From
sales@s1ckshop.com
Sent
Fri Oct 30, 2026, 10:28 AM ET
Size
42 KB
Images
6
Links
9, 1 of them buttons
Subject length
29 characters

Against s1ck-shop's usual

Sent in its busiest hour, 10 AM, which holds 44% of its emails. The subject is 29 characters; its average is 33.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Jonny Truelove - S1CK <[email protected]>
Subject
It's not about them, actually
Date
Fri, 30 Oct 2026 14:28:30 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
support.s1ckshop.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=s1ckshop.com s=kl1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-green-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Nov 3, 2026 7:08 AMThat scent you were eyeing? Here's 10% off
Nov 2, 2026 7:08 AMCreed Aventus stopped smelling like itself
Nov 2, 2026 7:07 AMLooked like you were onto something
Oct 30, 2026 10:28 AMIt's not about them, actually (this email)
Oct 30, 2026 10:11 AMI want to be straight with you
Oct 26, 2026 8:07 AMRated #1, year after year
Oct 23, 2026 10:27 AMHow the regulars actually wear this

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