They Sent It

No thinking required.

Just spray. Go. Done.

Shay & BlueTuesday, May 5, 2026 at 1:15 PM EasternKlaviyo
Shay & BlueNo thinking required.
Subject
No thinking required.
Preview text
Just spray. Go. Done.
From
help@shayandblue.com
Sent
Tue May 5, 2026, 1:15 PM ET
Size
68 KB
Images
12
Links
18, 5 of them buttons
Subject length
21 characters

Against Shay & Blue's usual

Sent in the 1 PM hour, which holds 13% of its emails; 21% arrive in the 12 PM hour. The subject is 21 characters; its average is 37.

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Sent just before and after

May 12, 2026 5:01 PMThe scent people remember you by
May 10, 2026 7:00 AMOn repeat lately
May 8, 2026 2:30 PMthe scent that always works
May 5, 2026 1:15 PMNo thinking required. (this email)
May 3, 2026 7:01 AMthis is the Matcha mood
May 1, 2026 10:01 AM2 for 1. that’s it, Friend
Apr 28, 2026 12:45 PMmost scents get boring after 10 minutes

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