First Mom. Now Grandma.
Preview text: ShinyCustom 96 It came in a coffee mug, at Sunday dinner.

Using this email in an article? Credit: ShinyCustom email via They Sent It, with a link to this page. Full-size image
- Subject
- First Mom. Now Grandma.
- Preview text
- ShinyCustom 96 It came in a coffee mug, at Sunday dinner.
- From
- cs@
shinycustom.com - Brand
- ShinyCustom
- ESP
- Klaviyo
- Sent
- Sun Oct 4, 2026, 10:02 AM ET
- Size
- 52 KB
- Images
- 12
- Links
- 35, 2 of them buttons
- Subject length
- 23 characters
Against ShinyCustom's usual
Sent in its busiest hour, 10 AM, which holds 38% of its emails. The subject is 23 characters; its average is 38.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Lya @ ShinyCustom <[email protected]>
- Reply-To
- [email protected]
- Subject
- First Mom. Now Grandma.
- Date
- Sun, 04 Oct 2026 14:02:07 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-32
- Return-Path domain
- mail.shinycustom.com
- DKIM signature
- d=shinycustom.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-5b5t8 with SMTP
- from (unnamed) by geopod-ismtpd-32 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 7, 2026 10:07 AM | I woke Dave up for this one | |
| Oct 6, 2026 10:06 AM | Liam is not a love bug, apparently | |
| Oct 5, 2026 10:05 AM | The quiet after FaceTime | |
| Oct 4, 2026 10:02 AM | First Mom. Now Grandma. (this email) | |
| Oct 3, 2026 10:00 AM | Barb and I are not competing | |
| Oct 2, 2026 10:07 AM | Your code ends tonight (Dave is already in the truck) | |
| Oct 1, 2026 10:05 AM | “Where did you get that case?” |
More from ShinyCustom
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I like to be done early. Just ask Dave.
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Barb handed out full-size candy bars
Nov 1, 2026 4:00 AM
One T. rex, one pumpkin, two of my grandkids
Oct 31, 2026 10:45 AM
Dave counted how many kids called me Mimi
Oct 30, 2026 5:00 AM
Barb got the gnome case before I did
Oct 29, 2026 5:00 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 4, 2026.









