Your spring lineup just dropped

Preview text: Our bestselling crew now in new colors β€οΈπŸ’™πŸ–€

SOHOThursday, Apr 2, 2026 at 12:27 PM EasternKlaviyo
SOHOYour spring lineup just dropped
Subject
Your spring lineup just dropped
Preview text
Our bestselling crew now in new colors β€οΈπŸ’™πŸ–€
From
support@shopthesoho.com
Brand
SOHO
Sent
Thu Apr 2, 2026, 12:27 PM ET
Sent to
shopthesoho.com
Size
64 KB
Images
25
Links
29, 4 of them buttons
Subject length
31 characters

Against SOHO's usual

Sent in the 12 PM hour, which holds 12% of its emails; 30% arrive in the 9 AM hour. The subject is 31 characters; its average is 32.

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Sent just before and after

Apr 6, 2026 11:58 AMNew UCLA Women's Champ styles Are Live πŸ†
Apr 5, 2026 12:16 PMFinal hours! Weekend Steal ends soon
Apr 4, 2026 11:45 AMUnlock 25% Off Spring Fits
Apr 2, 2026 12:27 PMYour spring lineup just dropped (this email)
Apr 1, 2026 12:22 AMCaught you looking. πŸ˜‰
Mar 31, 2026 4:30 PMThe Final Four called. It wants you dressed.
Mar 29, 2026 11:35 PMFinal call on the steal of the weekend ⚑

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