The Down That Defines Us

Preview text: Hometown Down isn't just another puffy.

StioTuesday, Sep 8, 2026 at 8:00 AM EasternKlaviyo
StioThe Down That Defines Us
Subject
The Down That Defines Us
Preview text
Hometown Down isn't just another puffy.
From
news@stio.com
Brand
Stio
Sent
Tue Sep 8, 2026, 8:00 AM ET
Sent to
discountstio.com, epictoeveryday.com, stio-sale.com, Canada (stio.ca), stio.org, stio.work, stioadventurewear.com, stioapparel.com, stiojackson.com, stiomountainstudio.com, stioonline.com, stiostore.com, stiostores.com, themountaintownjournal.com
Size
58 KB
Images
11
Links
16, 7 of them buttons
Subject length
24 characters

Against Stio's usual

Sent in its busiest hour, 8 AM, which holds 50% of its emails. The subject is 24 characters; its average is 29.

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Subject
The Down That Defines Us
Date
Tue, 08 Sep 2026 12:00:33 +0000 (UTC)
Message-ID domain
geopod-ismtpd-96
Return-Path domain
send.stio.com
DKIM signature
d=stio.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-ppzk7 with SMTP
  2. from (unnamed) by geopod-ismtpd-96 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Sep 11, 2026 8:00 AMLayers That Handle Fall's Trickiest Temps
Sep 10, 2026 11:21 AMEnjoy 15% Off On Us
Sep 9, 2026 8:00 AMNew Colors, Award-Winning Active Insulation
Sep 8, 2026 8:00 AMThe Down That Defines Us (this email)
Sep 5, 2026 8:00 AMCelebrating 15 Years Of Stio
Sep 3, 2026 8:00 AMWarehouse Sale Ends Tonight
Sep 2, 2026 12:25 PMLayers For Every Mood, Mountain Or Otherwise

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