Reef-safe vs reef-friendly

Preview text: There's a difference (and it matters)

Friday, Oct 16, 2026 at 11:44 PM EasternKlaviyo

SunButter SkincareReef-safe vs reef-friendly

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Reef-safe vs reef-friendly - email from SunButter Skincare

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Subject: Reef-safe vs reef-friendly
Preview text: There's a difference (and it matters)
From: hello@sunbutter.com.au
Brand: SunButter Skincare
ESP: Klaviyo
Sent: Fri Oct 16, 2026, 11:44 PM ET
Sent to: Australia (sunbutter.au)
Size: 64 KB
Images: 21
Links: 14, 1 of them buttons
Subject length: 26 characters

Against SunButter Skincare's usual

Sent in the 11 PM hour, which holds 7% of its emails; 12% arrive in the 7 PM hour. The subject is 26 characters; its average is 31.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From: SunButter Skincare <[email protected]>
Subject: Reef-safe vs reef-friendly
Date: Sat, 17 Oct 2026 03:44:30 +0000
Message-ID domain: klaviyomail.com
Return-Path domain: k3.send.sunbutter.com.au
DKIM signature: d=shared.klaviyomail.com s=def1; d=send.sunbutter.com.au s=mtd1
List-Unsubscribe: Present, one-click

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from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

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Sent just before and after

	Oct 17, 2026 11:47 AM	What's actually in your sunscreen?
	Oct 17, 2026 6:33 AM	We used to get paid to swim with whale sharks · Resent
	Oct 17, 2026 4:41 AM	What goes on your skin matters
	Oct 16, 2026 11:44 PM	Reef-safe vs reef-friendly (this email)
	Oct 16, 2026 7:30 PM	Your washing line is a sunbed
	Oct 16, 2026 11:45 AM	We used to get paid to swim with whale sharks
	Oct 16, 2026 6:32 AM	Don't just take our word for it