Reef-safe vs reef-friendly
Preview text: There's a difference (and it matters)
Using this email in an article? Credit: SunButter Skincare email via They Sent It, with a link to this page. Full-size image
- Subject
- Reef-safe vs reef-friendly
- Preview text
- There's a difference (and it matters)
- From
- hello@
sunbutter.com.au - Brand
- SunButter Skincare
- ESP
- Klaviyo
- Sent
- Sun Oct 18, 2026, 11:49 AM ET
- Sent to
- sunbutteroceans.com
- Size
- 64 KB
- Images
- 21
- Links
- 14, 1 of them buttons
- Subject length
- 26 characters
Against SunButter Skincare's usual
Sent in the 11 AM hour, which holds 6% of its emails; 12% arrive in the 7 PM hour. The subject is 26 characters; its average is 31.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- SunButter Skincare <[email protected]>
- Subject
- Reef-safe vs reef-friendly
- Date
- Sun, 18 Oct 2026 15:49:06 +0000
- Message-ID domain
- klaviyomail.com
- Return-Path domain
- k3.send.sunbutter.com.au
- DKIM signature
- d=shared.klaviyomail.com s=def1; d=send.sunbutter.com.au s=mtd1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP
Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse
Sent just before and after
| Oct 20, 2026 4:44 AM | What's actually in your sunscreen? | |
| Oct 19, 2026 4:43 AM | We used to get paid to swim with whale sharks | |
| Oct 18, 2026 6:23 PM | Tom's got the bins out again | |
| Oct 18, 2026 11:49 AM | Reef-safe vs reef-friendly (this email) | |
| Oct 18, 2026 6:34 AM | What's actually in your sunscreen? · Resent | |
| Oct 18, 2026 4:42 AM | Don't just take our word for it | |
| Oct 17, 2026 11:47 AM | What's actually in your sunscreen? |
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Nov 2, 2026 9:18 PM
What's actually in your sunscreen?
Nov 1, 2026 9:17 PM
We used to get paid to swim with whale sharks
Oct 31, 2026 10:16 PM
Oct 31, 2026 7:47 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 18, 2026.
