oops we messed up (photo contest link)

Preview text: oops we messed up (photo contest link) 96 We sent the contest email with the wrong links…

SwoverallsFriday, Jul 24, 2026 at 1:02 PM EasternKlaviyo
Swoverallsoops we messed up (photo contest link)
Subject
oops we messed up (photo contest link)
Preview text
oops we messed up (photo contest link) 96 We sent the contest email with the wrong links…
From
hello@swoveralls.com
Sent
Fri Jul 24, 2026, 1:02 PM ET
Sent to
swoveralls.com
Size
38 KB
Images
8
Links
8, 1 of them buttons
Subject length
38 characters

Against Swoveralls's usual

Sent in the 1 PM hour, which holds 2% of its emails; 48% arrive in the 8 AM hour. The subject is 38 characters; its average is 33.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Swoveralls <[email protected]>
Subject
oops we messed up (photo contest link)
Date
Fri, 24 Jul 2026 17:02:36 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.swoveralls.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.swoveralls.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-109-250-3.kmta.shared-eu.klaviyomail.com [141.109.250.3] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Jul 31, 2026 8:30 AMFinal hours: 25% off everything ends tonight
Jul 28, 2026 8:30 AMshould we make a new thing? (bathroom-friendly swoveralls)
Jul 27, 2026 8:30 AMSneak Peek: 9 New Limited Edition Styles
Jul 24, 2026 1:02 PMoops we messed up (photo contest link) (this email)
Jul 24, 2026 8:30 AMSwoves in the WILD (Photo Contest)
Jul 22, 2026 8:30 AMCamp Swoveralls is in session (25% off)
Jul 20, 2026 8:30 AMA letter from our founder

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