They Sent It

[Pause] Joy

TeaboxSunday, Jun 28, 2026 at 9:00 AM EasternKlaviyo
Teabox[Pause] Joy
Subject
[Pause] Joy
From
info@teabox.com
Brand
Teabox
Sent
Sun Jun 28, 2026, 9:00 AM ET
Sent to
teabox.com
Size
15 KB
Images
1
Links
5, 3 of them buttons
Subject length
11 characters

Against Teabox's usual

Sent in its busiest hour, 9 AM, which holds 43% of its emails. The subject is 11 characters; its average is 31.

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Sent just before and after

Jul 1, 2026 9:00 AM⏰We sold 50% in less than 24 hours
Jun 30, 2026 9:00 AMMeet the BEST tea in 15 years
Jun 29, 2026 10:30 PMFrom my desk to yours, what should we build next?
Jun 28, 2026 9:00 AM[Pause] Joy (this email)
Jun 27, 2026 9:02 AM"I've never tasted a tea this good in the past 15 years..."
Jun 25, 2026 9:03 AM"I wondered why..."
Jun 24, 2026 11:30 PM18.91-million in one night

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