This is how your soap is actually made.

Preview text: By Hand. Step by step.

The Black StuffWednesday, Jul 29, 2026 at 7:00 AM EasternKlaviyo
The Black StuffThis is how your soap is actually made.
Subject
This is how your soap is actually made.
Preview text
By Hand. Step by step.
From
hello@theblkstuff.com
Sent
Wed Jul 29, 2026, 7:00 AM ET
Sent to
theblackstuff.com
Size
62 KB
Images
26
Links
19, 1 of them buttons
Subject length
39 characters

Against The Black Stuff's usual

Sent in its busiest hour, 7 AM, which holds 37% of its emails. The subject is 39 characters; its average is 33.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
The Black Stuff <[email protected]>
Subject
This is how your soap is actually made.
Date
Wed, 29 Jul 2026 11:00:41 +0000 (UTC)
Message-ID domain
geopod-ismtpd-99
Return-Path domain
email.theblkstuff.com
DKIM signature
d=theblkstuff.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1304.shared.klaviyomail.com [167.89.100.82] by our receiving server with ESMTPS
  2. by recvd-…-vhb4w with SMTP
  3. from (unnamed) by geopod-ismtpd-99 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Aug 4, 2026 7:00 AMWhat's actually in your store-bought soap
Aug 3, 2026 12:34 PMA cheeky random limited edition?
Jul 31, 2026 7:05 AMThe Soap Locker just got a new colour
Jul 29, 2026 7:00 AMThis is how your soap is actually made. (this email)
Jul 27, 2026 7:00 AMDoes natural soap actually expire?
Jul 24, 2026 8:02 AMIt's International Self-Care Day.
Jul 22, 2026 7:00 AMI thought I was meeting a serial killer...

More from The Black Stuff

All The Black Stuff emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.