The Mum Crew emails
The Mum Crew sends about 3 emails a week through Klaviyo, most often on Tuesday around 12 AM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 3
- Busiest send time
- Tuesdays at 12am ET
- Last sent
- 36 days ago · Sep 24
- Tracked since
- Mar 2026
- Emails collected
- 79
Recent emails
Sep 24, 2026 12:37 PM
👉 Little treat for you
Sep 22, 2026 12:39 PM
👉 This one ends soon
Sep 16, 2026 5:00 PM
Your little racer just found their new favourite cup
Sep 8, 2026 6:01 PM
The school run has entered the chat 🎒
Sep 6, 2026 4:01 PM
Your Little One’s New Bestie
Sep 2, 2026 6:00 PM
5 signs your kid's cup isn't working
Recent subject lines
All subject linesSubject lines average 30 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Sep 24, 2026 12:37 PM | 👉 Little treat for you | Just making sure you see this... | |
| Sep 22, 2026 12:39 PM | 👉 This one ends soon | Just making sure you see this... | |
| Sep 16, 2026 5:00 PM | Your little racer just found their new favourite cup | Spill-proof. Race-ready. Built for real life. | |
| Sep 8, 2026 6:01 PM | The school run has entered the chat 🎒 | Car seat. Backpack. Playground. CrewCup can handle it. | |
| Sep 6, 2026 4:01 PM | Your Little One’s New Bestie | ||
| Sep 2, 2026 6:00 PM | 5 signs your kid's cup isn't working | Your kid deserves better than this. | |
| Aug 27, 2026 10:44 PM | 25% off your Mum Crew order 👀 | Use code CREW25OFF before it’s gone. | |
| Aug 27, 2026 12:37 PM | Did you see this? | Just wanted to reach out to make sure... |
Archive
View full archiveAugust 2026 11 emails
View allAug 27, 2026 10:44 PM
Why 15,000+ customers joined the Crew 💛
Aug 26, 2026 11:11 PM
When The Mum Crew sends
27% of its emails arrive in the 12 AM hour, with a second, smaller wave around 6 PM. Tuesdays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 3 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Tue | 3 | 0 | 0 | 0 | 0 | 1 | 2 | 0 | 0 | 1 | 0 | 4 | 1 | 1 | 1 | 0 | 0 | 1 | 5 | 2 | 1 | 0 | 0 | 0 |
| Wed | 3 | 0 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 1 |
| Thu | 2 | 1 | 0 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 2 | 3 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 | 0 |
| Fri | 3 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sat | 3 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 2 | 0 | 0 | 0 | 0 | 0 |
| Sun | 4 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 1 | 2 | 0 | 1 | 0 | 2 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 3 | 3 | 3 | 2 | 3 | 3 | 4 |
| 1a | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4a | 0 | 0 | 1 | 1 | 1 | 0 | 0 |
| 5a | 1 | 1 | 0 | 0 | 0 | 0 | 1 |
| 6a | 1 | 2 | 1 | 1 | 0 | 1 | 0 |
| 7a | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 8a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9a | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 10a | 0 | 0 | 0 | 1 | 2 | 0 | 1 |
| 11a | 0 | 4 | 0 | 2 | 0 | 0 | 1 |
| 12p | 0 | 1 | 0 | 3 | 1 | 0 | 2 |
| 1p | 0 | 1 | 1 | 0 | 0 | 0 | 0 |
| 2p | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| 3p | 0 | 0 | 0 | 0 | 1 | 0 | 0 |
| 4p | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 5p | 0 | 1 | 1 | 0 | 0 | 1 | 0 |
| 6p | 0 | 5 | 1 | 1 | 0 | 2 | 1 |
| 7p | 0 | 2 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 9p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| 11p | 0 | 0 | 1 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 5 emails)
Based on 79 emails received from Mar 28 to Sep 24, 2026. Times in US Eastern. How we collect · When all brands send
How often The Mum Crew sends
Complete months have run between 5 and 27 emails.
- Busiest month
- Apr 2026, 27
- Quietest month
- May 2026, 5
- Busiest day
- Tuesday, 23
- Quietest day
- Monday, 5
About The Mum Crew
- ESP
- Klaviyo
- Sites
- themumcrew.com, themumcrew.com.br, themumcrew.de
- Tracked since
- Mar 2026
- Emails collected
- 79
- Emails a week
- about 3
- Last sent
- Sep 24, 2026
- Sends from
- hannah@
themumcrew.com - Subject length
- 30 characters avg
Counts include automated emails such as a welcome series.
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
 & Againandagain.co.nz · Top 500,000 sites | Klaviyo | Top 500,000 sites | about 3 | Friday | Oct 30, 2026 | Klaviyo · about 3 a week · busiest Friday · last sent Oct 30, 2026 | |
 221B Tactical221btactical.com | Klaviyo | about 3 | Thursday | Sep 29, 2026 | Klaviyo · about 3 a week · busiest Thursday · last sent Sep 29, 2026 | ||
 2simpleagency2simpleagency.com | Klaviyo | about 3 | Wednesday | Oct 23, 2026 | Klaviyo · about 3 a week · busiest Wednesday · last sent Oct 23, 2026 |
Report an errorLast updated Oct 30, 2026