The Nappy Shop emails
The Nappy Shop sends about 1 email a week through Mailchimp, most often on Friday around 1 AM Eastern.
Early figures, based on 15 emails received from Jul 6 to Nov 1, 2026.
- ESP
- Mailchimp
- Emails a week
- about 1
- Busiest send time
- Fridays at 1am ET
- Last sent
- Today · Nov 1
- Tracked since
- Jul 2026
- Emails collected
- 15
Recent emails
Nov 1, 2026 11:00 PM
10% Off Storewide – 5 Days Only! ✨
Oct 17, 2026 10:31 PM · Resent
Only 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨
Oct 16, 2026 12:00 AM
Only 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨
Oct 9, 2026 11:30 PM
Welcome to The Nappy Shop
Sep 17, 2026 8:54 PM · Resent
Only 2 Weeks Left: 10% Off Tooshies, Bambo Nature Update + New Huggies Essentials ✨
Recent subject lines
All subject linesSubject lines average 64 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Nov 1, 2026 11:00 PM | 10% Off Storewide – 5 Days Only! ✨ | 10% Off Storewide – 5 Days Only! ✨ Plus, Pandas product updates, Christmas shipping… | |
| Oct 17, 2026 10:31 PM | Only 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨ · Resent | Only 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨ Two weeks… | |
| Oct 16, 2026 12:00 AM | Only 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨ | Only 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨ Two weeks… | |
| Oct 9, 2026 11:30 PM | Welcome to The Nappy Shop | Welcome to The Nappy Shop Thank you for joining us Welcome to The Nappy Shop Hi , We are… | |
| Oct 2, 2026 1:01 AM | 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants, New Products & More ✨ | 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants, New Products & More ✨ Save on… | |
| Sep 17, 2026 8:54 PM | Only 2 Weeks Left: 10% Off Tooshies, Bambo Nature Update + New Huggies Essentials ✨ · Resent | Only 2 Weeks Left: 10% Off Tooshies, Bambo Nature Update + New Huggies Essentials ✨ Bambo… | |
| Sep 16, 2026 1:05 AM | Only 2 Weeks Left: 10% Off Tooshies, Bambo Nature Update + New Huggies Essentials ✨ | Only 2 Weeks Left: 10% Off Tooshies, Bambo Nature Update + New Huggies Essentials ✨ Bambo… | |
| Sep 2, 2026 1:05 AM | 10% Off Tooshies Range, Nappy Changing Tips & Latest Product Updates ✨ | 10% Off Tooshies Range, Nappy Changing Tips & Latest Product Updates ✨ 10% off Tooshies… |
Archive
View full archiveOctober 2026 4 emails
View allOnly 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨
Oct 17, 2026 10:31 PM · Resent
Only 2 Weeks Left: 10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants ✨
Oct 16, 2026 12:00 AM
Oct 9, 2026 11:30 PM
10% Off Huggies Ultra Dry + 20% Off Babylux Nappy Pants, New Products & More ✨
Oct 2, 2026 1:01 AM
When The Nappy Shop sends
40% of its emails arrive in the 1 AM hour, with a second, smaller wave around 8 PM. Fridays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 |
| Tue | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Wed | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Thu | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 |
| Fri | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 |
| Sat | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 |
| Sun | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 1 | 0 | 0 |
| 1a | 0 | 0 | 2 | 1 | 1 | 0 | 2 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 12p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1p | 1 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 0 | 1 | 1 | 0 | 0 |
| 9p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10p | 1 | 0 | 0 | 0 | 0 | 1 | 0 |
| 11p | 1 | 0 | 0 | 0 | 1 | 0 | 1 |
FewerMore(busiest cell: 2 emails)
Based on 15 emails received from Jul 6 to Nov 1, 2026. Times in US Eastern. How we collect · When all brands send
How often The Nappy Shop sends
Complete months have run between 3 and 4 emails.
- Busiest month
- Aug 2026, 4
- Quietest month
- Sep 2026, 3
- Busiest day
- Friday, 4
- Quietest day
- Tuesday, 0
About The Nappy Shop
- ESP
- Mailchimp
- Tracked since
- Jul 2026
- Emails collected
- 15
- Emails a week
- about 1
- Last sent
- Nov 1, 2026
- Sends from
- kate@
thenappyshop.com.au - Subject length
- 64 characters avg
Counts include automated emails such as a welcome series.
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
 #HRDRhrdr.ch | Mailchimp | about 1 | Saturday | Oct 31, 2026 | Mailchimp · about 1 a week · busiest Saturday · last sent Oct 31, 2026 | ||
 Abbi Glinesabbiglinesbooks.com | Mailchimp | about 1 | Friday | Oct 20, 2026 | Mailchimp · about 1 a week · busiest Friday · last sent Oct 20, 2026 | ||
 Adventure Charteradventure-charter.hr | Mailchimp | about 1 | Tuesday | Oct 27, 2026 | Mailchimp · about 1 a week · busiest Tuesday · last sent Oct 27, 2026 |
