The Outset subject lines
97 subject lines averaging 36 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Sep 24, 2026 12:05 PM | Stock Up on Select Favorites | 28 | 50% off ends soon. | Sep 24, 2026 12:05 PM · 28 characters. 50% off ends soon. | |
| Sep 22, 2026 1:04 PM | Three Steps. Under Three Minutes. | 33 | Your everyday routine doesn't need to be complicated. | Sep 22, 2026 1:04 PM · 33 characters. Your everyday routine doesn't need to be complicated. | |
| Sep 17, 2026 10:00 AM | The Outset Essentials | 21 | The everyday products that make a simple routine work harder. | Sep 17, 2026 10:00 AM · 21 characters. The everyday products that make a simple routine work harder. | |
| Sep 16, 2026 11:45 AM | Find Your Oasis | 15 | Hydration for the places that need a little extra. | Sep 16, 2026 11:45 AM · 15 characters. Hydration for the places that need a little extra. | |
| Sep 14, 2026 9:31 AM | Still Here (For Now) | 20 | A few favorites you can still get your hands on. | Sep 14, 2026 9:31 AM · 20 characters. A few favorites you can still get your hands on. | |
| Sep 12, 2026 11:45 AM | The Dark Spot Serum Scarlett Swears By | 38 | Fade the appearance of dark spots in just 8 weeks. | Sep 12, 2026 11:45 AM · 38 characters. Fade the appearance of dark spots in just 8 weeks. | |
| Sep 9, 2026 12:00 PM | Going Fast! | 11 | Some favorites have already sold through. | Sep 9, 2026 12:00 PM · 11 characters. Some favorites have already sold through. | |
| Sep 7, 2026 3:31 PM | Did you forget something? Enjoy 15% off | 39 | Healthy, hydrated skin awaits | Sep 7, 2026 3:31 PM · 39 characters. Healthy, hydrated skin awaits | |
| Sep 7, 2026 9:33 AM | Thirsty Skin? Start Here. | 25 | Meet the hydration heroes for soft, balanced, healthy-looking skin. | Sep 7, 2026 9:33 AM · 25 characters. Meet the hydration heroes for soft, balanced, healthy-looking skin. | |
| Sep 6, 2026 3:30 PM | Thinking It Over? Enjoy 15% Off Your First Purchase! | 52 | Healthy, hydrated skin awaits | Sep 6, 2026 3:30 PM · 52 characters. Healthy, hydrated skin awaits | |
| Sep 6, 2026 11:15 AM | Still Thinking About It? | 24 | We wouldn't wait too long. | Sep 6, 2026 11:15 AM · 24 characters. We wouldn't wait too long. | |
| Sep 4, 2026 10:10 AM | Build Your Lip Oasis Lineup | 27 | Hydration, high shine, and a shade for every mood. | Sep 4, 2026 10:10 AM · 27 characters. Hydration, high shine, and a shade for every mood. | |
| Sep 2, 2026 2:00 PM | Some Favorites Are Going Fast | 29 | Limited quantities remain of select The Outset favorites. | Sep 2, 2026 2:00 PM · 29 characters. Limited quantities remain of select The Outset favorites. | |
| Sep 1, 2026 10:05 AM | Your Skin Barrier, Explained | 28 | Healthy-looking skin starts with a happy barrier. | Sep 1, 2026 10:05 AM · 28 characters. Healthy-looking skin starts with a happy barrier. | |
| Aug 30, 2026 1:01 PM | One for Now. One for Later. | 27 | Some favorites are worth having on backup. | Aug 30, 2026 1:01 PM · 27 characters. Some favorites are worth having on backup. | |
| Aug 29, 2026 12:15 PM | The Pink That Looks Good on Everyone | 36 | Meet your new everyday Lip Oasis. | Aug 29, 2026 12:15 PM · 36 characters. Meet your new everyday Lip Oasis. | |
| Aug 25, 2026 10:09 AM | Meet Petal | 10 | The universal pink Lip Oasis has arrived. | Aug 25, 2026 10:09 AM · 10 characters. The universal pink Lip Oasis has arrived. | |
| Aug 24, 2026 11:15 AM | A Good Time to Stock Up | 23 | Your favorites from The Outset. | Aug 24, 2026 11:15 AM · 23 characters. Your favorites from The Outset. | |
| Aug 23, 2026 3:21 PM | Did you forget something? Enjoy 15% off | 39 | Healthy, hydrated skin awaits | Aug 23, 2026 3:21 PM · 39 characters. Healthy, hydrated skin awaits | |
| Aug 22, 2026 3:20 PM | Thinking It Over? Enjoy 15% Off Your First Purchase! | 52 | Healthy, hydrated skin awaits | Aug 22, 2026 3:20 PM · 52 characters. Healthy, hydrated skin awaits | |
| Aug 22, 2026 11:45 AM | Dark Spots? Start Here. | 23 | Two morning essentials for brighter, more even-looking skin. | Aug 22, 2026 11:45 AM · 23 characters. Two morning essentials for brighter, more even-looking skin. | |
| Aug 19, 2026 10:17 AM | Your Routine is Up to 50% Off | 29 | Don't miss out on the end-of-summer event. | Aug 19, 2026 10:17 AM · 29 characters. Don't miss out on the end-of-summer event. | |
| Aug 16, 2026 10:03 AM | Don't Miss Up to 50% Off | 24 | For a limited time only enjoy up to 50% off your favorites. | Aug 16, 2026 10:03 AM · 24 characters. For a limited time only enjoy up to 50% off your favorites. | |
| Aug 15, 2026 11:04 AM | Up to 50% Off Sensitive Skin Essentials | 39 | Enjoy up to 50% off the summer edit. | Aug 15, 2026 11:04 AM · 39 characters. Enjoy up to 50% off the summer edit. | |
| Aug 13, 2026 10:05 AM | Enjoy 50% Off Sitewide! | 23 | The end-of-summer event starts now. | Aug 13, 2026 10:05 AM · 23 characters. The end-of-summer event starts now. | |
| Aug 9, 2026 11:12 AM | Your Eye Area Needs Different Care | 34 | The delicate skin around your eyes needs targeted care as skin matures. | Aug 9, 2026 11:12 AM · 34 characters. The delicate skin around your eyes needs targeted care as skin matures. | |
| Aug 7, 2026 1:12 PM | No streaks. No leftover makeup. Just double-clean skin. | 55 | Meet the duo that finishes the job. | Aug 7, 2026 1:12 PM · 55 characters. Meet the duo that finishes the job. | |
| Aug 5, 2026 10:01 AM | Rescue Balm is Back in Stock! | 29 | The balm Scarlett uses everyday is finally back in stock. | Aug 5, 2026 10:01 AM · 29 characters. The balm Scarlett uses everyday is finally back in stock. | |
| Aug 4, 2026 11:15 AM | Sunscreen That Doesn't Pill Under Makeup | 40 | 95% say it layers seamlessly under everything else. | Aug 4, 2026 11:15 AM · 40 characters. 95% say it layers seamlessly under everything else. | |
| Aug 1, 2026 11:15 AM | What's in Scarlett's Summer Bag | 31 | The 4 essentials she never travels without. | Aug 1, 2026 11:15 AM · 31 characters. The 4 essentials she never travels without. | |
| Jul 31, 2026 11:22 AM | Did you forget something? Enjoy 15% off | 39 | Healthy, hydrated skin awaits | Jul 31, 2026 11:22 AM · 39 characters. Healthy, hydrated skin awaits | |
| Jul 30, 2026 11:18 AM | Thinking It Over? Enjoy 15% Off Your First Purchase! | 52 | Healthy, hydrated skin awaits | Jul 30, 2026 11:18 AM · 52 characters. Healthy, hydrated skin awaits | |
| Jul 28, 2026 11:01 AM | Wash Away Your SPF Without Stripping Skin | 41 | The gentle cleanser you need to keep skin clean, balanced, and hydrated. | Jul 28, 2026 11:01 AM · 41 characters. The gentle cleanser you need to keep skin clean, balanced, and hydrated. | |
| Jul 26, 2026 11:12 AM | Your Daily SPF Just Got an Upgrade | 34 | Add Prep Serum for a gentler, more complete summer routine. | Jul 26, 2026 11:12 AM · 34 characters. Add Prep Serum for a gentler, more complete summer routine. | |
| Jul 24, 2026 11:02 AM | Save Up to 25% When You Build Your Own Routine | 46 | Customize your skincare routine and save on every step. | Jul 24, 2026 11:02 AM · 46 characters. Customize your skincare routine and save on every step. | |
| Jul 21, 2026 10:03 AM | Over 70% of people have sensitive skin. Are you one of them? | 60 | Take our skin quiz to get a personalized routine built for your skin. | Jul 21, 2026 10:03 AM · 60 characters. Take our skin quiz to get a personalized routine built for your skin. | |
| Jul 18, 2026 10:15 AM | Give Your Lips the Treatment They Need this Summer | 50 | Lip Oasis delivers hydration, barrier support, and peptides for visibly healthier lips. | Jul 18, 2026 10:15 AM · 50 characters. Lip Oasis delivers hydration, barrier support, and peptides for visibly healthier lips. | |
| Jul 17, 2026 8:30 AM | Enjoy a FREE Cleanser with $50+ | 31 | Exclusive Offer: Enjoy a complimentary full size Cleanser with any purchase $50+ | Jul 17, 2026 8:30 AM · 31 characters. Exclusive Offer: Enjoy a complimentary full size Cleanser with any purchase $50+ | |
| Jul 16, 2026 11:12 AM | Pack Your Routine, Not Your Worries | 35 | Everything your skin needs, all in one carry-on. | Jul 16, 2026 11:12 AM · 35 characters. Everything your skin needs, all in one carry-on. | |
| Jul 14, 2026 12:45 PM | Stop Summer Dryness Before It Shows | 35 | Lock in long-lasting hydration with our sensitive-skin essentials. | Jul 14, 2026 12:45 PM · 35 characters. Lock in long-lasting hydration with our sensitive-skin essentials. | |
| Jul 13, 2026 2:14 PM | Did you forget something? Enjoy 15% off | 39 | Healthy, hydrated skin awaits | Jul 13, 2026 2:14 PM · 39 characters. Healthy, hydrated skin awaits | |
| Jul 12, 2026 2:13 PM | Thinking It Over? Enjoy 15% Off Your First Purchase! | 52 | Healthy, hydrated skin awaits | Jul 12, 2026 2:13 PM · 52 characters. Healthy, hydrated skin awaits | |
| Jul 11, 2026 11:02 AM | Target Tone And Texture Together | 32 | Get smoother, more radiant skin this season. | Jul 11, 2026 11:02 AM · 32 characters. Get smoother, more radiant skin this season. | |
| Jul 9, 2026 12:03 PM | Don’t Let Summer Age Your Skin | 31 | Fine lines and wrinkles can look more noticeable in the summer. Our sensitive skin… | Jul 9, 2026 12:03 PM · 31 characters. Fine lines and wrinkles can look more noticeable in the summer. Our sensitive skin… | |
| Jul 8, 2026 3:23 PM | The Secret to Event-Ready Skin | 30 | Discover the hydrating steps behind radiant-looking skin. | Jul 8, 2026 3:23 PM · 30 characters. Discover the hydrating steps behind radiant-looking skin. | |
| Jul 6, 2026 11:01 AM | Last Chance: FREE Beach Bag Bundle | 34 | Free Carry All Pouch + Clear Lip Oasis with $60+. Ends tonight. | Jul 6, 2026 11:01 AM · 34 characters. Free Carry All Pouch + Clear Lip Oasis with $60+. Ends tonight. | |
| Jul 4, 2026 11:01 AM | This Weekend: Spend $60, Get the Bundle Free | 44 | The Carry All Pouch + Clear Lip Oasis. Yours with $60+. This weekend only. | Jul 4, 2026 11:01 AM · 44 characters. The Carry All Pouch + Clear Lip Oasis. Yours with $60+. This weekend only. | |
| Jul 2, 2026 10:03 AM | The Free Gift Your Beach Bag Needs | 34 | Spend $60 and get the Beach Bag Bundle on us. | Jul 2, 2026 10:03 AM · 34 characters. Spend $60 and get the Beach Bag Bundle on us. | |
| Jun 28, 2026 10:01 AM | Missed Prime Day? 15% Off, Today Only | 37 | Your chance to save 15% on full-size favorites. Ends tonight. | Jun 28, 2026 10:01 AM · 37 characters. Your chance to save 15% on full-size favorites. Ends tonight. | |
| Jun 26, 2026 8:00 AM | Last Chance: Up to 30% Off Ends Tonight | 39 | Prime Day deals are almost over. Shop before midnight. | Jun 26, 2026 8:00 AM · 39 characters. Prime Day deals are almost over. Shop before midnight. |
Based on 97 emails received from Mar 16 to Sep 24, 2026. Times in US Eastern. How we collect