They Sent It

What if they’re not comfortable?

We get it... Here's the truth.

The Sole CoWednesday, Mar 18, 2026 at 12:08 AM EasternKlaviyo
The Sole CoWhat if they’re not comfortable?
Subject
What if they’re not comfortable?
Preview text
We get it... Here's the truth.
From
hello@thesoleco.au
Sent
Wed Mar 18, 2026, 12:08 AM ET
Sent to
Australia (thesoleco.au)
Size
49 KB
Images
10
Links
16, 6 of them buttons
Subject length
32 characters

Against The Sole Co's usual

Sent in the 12 AM hour, which holds 6% of its emails; 24% arrive in the 7 PM hour. The subject is 32 characters; its average is 33.

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Sent just before and after

Jul 25, 2026 4:35 AMWelcome! You’ve got $10 to spend 👟
May 5, 2026 11:16 PMStill not sure? Read this
May 3, 2026 7:01 PMNot sure yet? This might help
Apr 5, 2026 7:00 PMFor 48 hours, shipping’s on us
Mar 20, 2026 12:08 AMDon't just take our word for it
Mar 18, 2026 12:08 AMWhat if they’re not comfortable? (this email)
Mar 17, 2026 12:08 AMStill thinking about these?

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