The Walrus emails
The Walrus sends about 4 emails a week through ActiveCampaign, most often on Monday around 5 AM Eastern.
- Emails a week
- about 4
- Busiest send time
- Mondays at 5am ET
- Last sent
- Today · Oct 30
- Tracked since
- Aug 2026
- Emails collected
- 48
- Website popularity
- Top 500,000 sites
Recent emails
Oct 28, 2026 7:35 PM
BC’s political fortunes flipped in 5 weeks
Oct 27, 2026 7:05 PM
SPECIAL OFFER: Give The Gift of Reading
Oct 26, 2026 6:01 AM
Poilievre Has a Harper-Sized Problem
Oct 21, 2026 7:46 PM
Alberta separatism is over… or is it?
Oct 19, 2026 3:26 PM
I’m at the Calgary polls right now for The Walrus
Oct 19, 2026 9:02 AM
Alberta’s Big Decision
Recent subject lines
All subject linesSubject lines average 35 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 30, 2026 5:55 AM | Most-Read Articles of October | Email Unmissable stories for you to read | |
| Oct 28, 2026 7:35 PM | BC’s political fortunes flipped in 5 weeks | Email How some guy from Williams Lake became BC premier | |
| Oct 27, 2026 7:05 PM | SPECIAL OFFER: Give The Gift of Reading | Unlock the gift of time - SAVE 67% | |
| Oct 26, 2026 6:01 AM | Poilievre Has a Harper-Sized Problem | Email Plus, deciphering the BC elections | |
| Oct 21, 2026 7:46 PM | Alberta separatism is over… or is it? | Email A post-mortem now that the dust has settled | |
| Oct 19, 2026 3:26 PM | I’m at the Calgary polls right now for The Walrus | Friend, donors like you help fellows like me cover stories like this. | |
| Oct 19, 2026 9:02 AM | Alberta’s Big Decision | Email Plus, influencers cashing in on separatism | |
| Oct 17, 2026 2:48 PM | Play it. Share it. | Send today's WordroW to someone and see who wins |
Archive
View full archiveOctober 2026 19 emails
View allOct 17, 2026 2:48 PM
Alberta's future is Canada's story
Oct 16, 2026 3:57 PM
The Walrus is built for referendums like this
Oct 16, 2026 5:03 AM
Trump, the “unreliable boyfriend”
Oct 14, 2026 7:48 PM
I fact-checked our fact checker, Friend
Oct 14, 2026 3:18 PM · Resent
Are Alberta Separatists Committing Treason?
Oct 12, 2026 5:53 AM
When The Walrus sends
40% of its emails arrive in the 5 AM hour, with a second, smaller wave around 2 PM. Mondays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 0 | 0 | 8 | 2 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Tue | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 |
| Wed | 0 | 0 | 0 | 0 | 0 | 6 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 0 |
| Thu | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Fri | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 0 | 1 | 0 | 1 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sat | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 5a | 8 | 1 | 6 | 1 | 2 | 1 | 0 |
| 6a | 2 | 0 | 1 | 0 | 1 | 1 | 1 |
| 7a | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 8a | 0 | 0 | 0 | 0 | 1 | 1 | 0 |
| 9a | 1 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10a | 0 | 0 | 0 | 0 | 1 | 0 | 0 |
| 11a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 12p | 0 | 0 | 1 | 0 | 0 | 0 | 0 |
| 1p | 0 | 0 | 0 | 0 | 1 | 0 | 0 |
| 2p | 0 | 1 | 0 | 0 | 0 | 5 | 0 |
| 3p | 1 | 1 | 1 | 0 | 1 | 0 | 0 |
| 4p | 0 | 0 | 0 | 2 | 0 | 0 | 0 |
| 5p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 0 | 1 | 3 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 9p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 8 emails)
Based on 48 emails received from Aug 13 to Oct 30, 2026. Times in US Eastern. How we collect · When all brands send
How often The Walrus sends
The one complete month so far had 16 emails.
- Busiest month
- Sep 2026, 16
- Quietest month
- Sep 2026, 16
- Busiest day
- Monday, 12
- Quietest day
- Sunday, 2
About The Walrus
- Website popularity (CrUX)
- Top 500,000 sites
- Tracked since
- Aug 2026
- Emails collected
- 48
- Emails a week
- about 4
- Last sent
- Oct 30, 2026
- Sends from
- web@
thewalrus.ca - Subject length
- 35 characters avg
Counts include automated emails such as a welcome series. Website popularity is the bracket the brand's site falls in by visits, from Google's public Chrome UX Report (CrUX).
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
| ActiveCampaign | about 4 | Tuesday | Oct 29, 2026 | ActiveCampaign · about 4 a week · busiest Tuesday · last sent Oct 29, 2026 | |||
| ActiveCampaign | about 4 | Wednesday | Oct 28, 2026 | ActiveCampaign · about 4 a week · busiest Wednesday · last sent Oct 28, 2026 | |||
| ActiveCampaign | about 4 | Tuesday | Oct 29, 2026 | ActiveCampaign · about 4 a week · busiest Tuesday · last sent Oct 29, 2026 |











