Why wait for 5 o'clock?

Preview text: This drink has social hour written all over it

Three SpiritMonday, May 11, 2026 at 2:45 PM EasternKlaviyo
Three SpiritWhy wait for 5 o'clock?
Subject
Why wait for 5 o'clock?
Preview text
This drink has social hour written all over it
From
hey@threespiritdrinks.com
Sent
Mon May 11, 2026, 2:45 PM ET
Sent to
us.threespiritdrinks.com
Size
68 KB
Images
14
Links
23, 6 of them buttons
Subject length
23 characters

Against Three Spirit's usual

Sent in the 2 PM hour, which holds 3% of its emails; 30% arrive in the 12 PM hour. The subject is 23 characters; its average is 31.

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Sent just before and after

May 17, 2026 7:45 AMLAST CHANCE: Stock up for the Bank Holiday
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May 13, 2026 7:45 AMHappy World Cocktail Day 🍸
May 11, 2026 2:45 PMWhy wait for 5 o'clock? (this email)
May 11, 2026 8:45 AMIt's 5 o'clock somewhere 🍸
May 9, 2026 11:46 AMTAKE 🀍 15% OFF 🀍 SITEWIDE
May 9, 2026 8:16 AMStock up NOW for Spring Bank Holiday πŸ₯‚

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