We're calling it now

Preview text: Our favourite new product of the year.

ThruDark HQFriday, Sep 4, 2026 at 10:04 AM EasternKlaviyo
ThruDark HQWe're calling it now
Subject
We're calling it now
Preview text
Our favourite new product of the year.
From
mail@thrudark.com
Sent
Fri Sep 4, 2026, 10:04 AM ET
Sent to
thrudark.com, Germany (thrudark.de)
Size
70 KB
Images
16
Links
16, 5 of them buttons
Subject length
20 characters

Against ThruDark HQ's usual

Sent in the 10 AM hour, which holds 14% of its emails; 53% arrive in the 2 PM hour. The subject is 20 characters; its average is 28.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
ThruDark HQ <[email protected]>
Subject
We're calling it now
Date
Fri, 04 Sep 2026 14:04:06 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.thrudark.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.thrudark.com s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Sep 9, 2026 10:03 AMThey're back
Sep 7, 2026 2:02 PMThe HeriTech range
Sep 6, 2026 10:06 AMNew HeriTech pieces
Sep 4, 2026 10:04 AMWe're calling it now (this email)
Sep 3, 2026 2:01 PMAn evening with Foxy
Aug 30, 2026 5:00 PMFinal hours: 25% off Vader T-Shirts
Aug 28, 2026 2:02 PMAn evening with Chris Billam-Smith

More from ThruDark HQ

All ThruDark HQ emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.