Why do half the baby gifts never get used?

ToddlaSaturday, Jul 11, 2026 at 2:00 AM EasternKlaviyo
ToddlaWhy do half the baby gifts never get used?
Subject
Why do half the baby gifts never get used?
From
hello@toddla.co
Brand
Toddla
Sent
Sat Jul 11, 2026, 2:00 AM ET
Sent to
Colombia (dk.toddla.co), Colombia (my.toddla.co), Colombia (nz.toddla.co), Colombia (toddla.co)
Size
11 KB
Images
1
Links
2
Subject length
42 characters

Against Toddla's usual

Sent in the 2 AM hour, which holds 7% of its emails; 34% arrive in the 12 AM hour. The subject is 42 characters; its average is 37.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Christina from toddla <[email protected]>
Subject
Why do half the baby gifts never get used?
Date
Sat, 11 Jul 2026 06:00:06 +0000 (UTC)
Message-ID domain
geopod-ismtpd-35
Return-Path domain
send.toddla.co
DKIM signature
d=toddla.co s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1302.shared.klaviyomail.com [167.89.100.78] by our receiving server with ESMTPS
  2. by recvd-canary-…-lkw5z with SMTP
  3. from (unnamed) by geopod-ismtpd-35 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Jul 18, 2026 12:00 AMyour toddler's attention span isn't broken
Jul 16, 2026 12:00 AMWhich busy board is actually worth it?
Jul 14, 2026 4:01 AMIs my toddler's attention span actually broken?
Jul 11, 2026 2:00 AMWhy do half the baby gifts never get used? (this email)
Jul 9, 2026 10:00 PMa little thank you (and $10 for your friends)
Jul 5, 2026 12:00 AMWhy half their toys end up ignored
Jul 3, 2026 9:00 PMThis July 4th, give them real independence 🎆

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