TownShirt subject lines
27 subject lines averaging 23 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 28, 2026 1:02 AM | You Left This Behind | 20 | At the ultimate trail-ready, most durable, and comfiest hiking shirts. | Oct 28, 2026 1:02 AM · 20 characters. At the ultimate trail-ready, most durable, and comfiest hiking shirts. | |
| Oct 27, 2026 8:45 PM | Get Your Stuff Together | 23 | Wallets, resupply bags, fanny packs, and all the little extras that make trail life… | Oct 27, 2026 8:45 PM · 23 characters. Wallets, resupply bags, fanny packs, and all the little extras that make trail life… | |
| Oct 20, 2026 8:45 PM | She Won the Whole Damn Thing | 28 | Six stages. One historic win. And a familiar sun hoodie. | Oct 20, 2026 8:45 PM · 28 characters. Six stages. One historic win. And a familiar sun hoodie. | |
| Oct 14, 2026 10:36 AM | So, What Do We Make? | 20 | Sun hoodies, hiking shirts, tiny trail things and more. | Oct 14, 2026 10:36 AM · 20 characters. Sun hoodies, hiking shirts, tiny trail things and more. | |
| Oct 13, 2026 8:45 PM | 100,000 Acres Protected | 23 | A huge conservation milestone, a little bird, and a shirt that gives back. | Oct 13, 2026 8:45 PM · 23 characters. A huge conservation milestone, a little bird, and a shirt that gives back. | |
| Oct 9, 2026 10:35 AM | Trail's Calling - Take 10% Off | 30 | Welcome to the tramily, here’s 10% off to start your journey. | Oct 9, 2026 10:35 AM · 30 characters. Welcome to the tramily, here’s 10% off to start your journey. | |
| Oct 7, 2026 3:13 AM | You Left This Behind | 20 | At the ultimate trail-ready, most durable, and comfiest hiking shirts. | Oct 7, 2026 3:13 AM · 20 characters. At the ultimate trail-ready, most durable, and comfiest hiking shirts. | |
| Oct 6, 2026 8:45 PM | Let’s Talk Post-Trail Depression | 32 | The trail ends. Your brain doesn’t always get the memo. | Oct 6, 2026 8:45 PM · 32 characters. The trail ends. Your brain doesn’t always get the memo. | |
| Sep 29, 2026 8:45 PM | What We’re Into Right Now | 25 | A 77-mile trail, a very specific candy bar, one weird A.T. fact + three shop picks. | Sep 29, 2026 8:45 PM · 25 characters. A 77-mile trail, a very specific candy bar, one weird A.T. fact + three shop picks. | |
| Sep 29, 2026 12:58 AM | You Left This Behind | 20 | At the ultimate trail-ready, most durable, and comfiest hiking shirts. | Sep 29, 2026 12:58 AM · 20 characters. At the ultimate trail-ready, most durable, and comfiest hiking shirts. | |
| Sep 28, 2026 8:45 PM | Want Some Free Gear? | 20 | We teamed up with Treeline Review and 41 other brands for a massive giveaway. | Sep 28, 2026 8:45 PM · 20 characters. We teamed up with Treeline Review and 41 other brands for a massive giveaway. | |
| Sep 22, 2026 8:45 PM | Fall Starts Now 🍂 | 17 | Cold mornings, good leaves, questionable layering decisions. | Sep 22, 2026 8:45 PM · 17 characters. Cold mornings, good leaves, questionable layering decisions. | |
| Sep 16, 2026 2:26 AM | Caught You Looking… 👀 · Resent | 21 | At the ultimate trail-ready, most durable, and comfiest hiking shirts. | Sep 16, 2026 2:26 AM · 21 characters. At the ultimate trail-ready, most durable, and comfiest hiking shirts. | |
| Sep 15, 2026 8:45 PM | Back On The Shelf 👀 | 19 | Rock Chuck, Seven Summits + both UL favorites just got a restock. | Sep 15, 2026 8:45 PM · 19 characters. Rock Chuck, Seven Summits + both UL favorites just got a restock. | |
| Sep 9, 2026 3:58 AM | Caught You Looking… 👀 | 21 | At the ultimate trail-ready, most durable, and comfiest hiking shirts. | Sep 9, 2026 3:58 AM · 21 characters. At the ultimate trail-ready, most durable, and comfiest hiking shirts. | |
| Sep 8, 2026 8:45 PM | Worth The Detour | 16 | The miles that don’t count still count. | Sep 8, 2026 8:45 PM · 16 characters. The miles that don’t count still count. | |
| Sep 2, 2026 2:04 AM | Caught You Looking… 👀 | 21 | At the ultimate trail-ready, most durable, and comfiest hiking shirts. | Sep 2, 2026 2:04 AM · 21 characters. At the ultimate trail-ready, most durable, and comfiest hiking shirts. | |
| Sep 1, 2026 8:45 PM | Seen In The Wild 👀 | 18 | A few TownShirt sightings from this month's trail scroll. | Sep 1, 2026 8:45 PM · 18 characters. A few TownShirt sightings from this month's trail scroll. | |
| Aug 21, 2026 12:38 AM | Caught You Looking… 👀 | 21 | At the ultimate trail-ready, most durable, and comfiest hiking shirts. | Aug 21, 2026 12:38 AM · 21 characters. At the ultimate trail-ready, most durable, and comfiest hiking shirts. | |
| Aug 20, 2026 8:45 PM | Anatomy of Sun Hoodie | 21 | Big hood. Thumbholes. Kangaroo pouch. 50 UPF. Every part has a job. | Aug 20, 2026 8:45 PM · 21 characters. Big hood. Thumbholes. Kangaroo pouch. 50 UPF. Every part has a job. | |
| Aug 18, 2026 8:45 PM | Your New Food Bag | 17 | 16L of Dyneema for 3-6 days of increasingly unreasonable snacks. | Aug 18, 2026 8:45 PM · 17 characters. 16L of Dyneema for 3-6 days of increasingly unreasonable snacks. | |
| Aug 13, 2026 8:45 PM | Hiker’s Guide to Trail Laundry | 30 | Laundromats, hotel sinks, and whatever passes for laundry day between towns. | Aug 13, 2026 8:45 PM · 30 characters. Laundromats, hotel sinks, and whatever passes for laundry day between towns. | |
| Aug 11, 2026 8:45 PM | Built for Better Airflow | 24 | Button downs and ultralight layers built for hot, sticky trail days. | Aug 11, 2026 8:45 PM · 24 characters. Button downs and ultralight layers built for hot, sticky trail days. | |
| Aug 6, 2026 8:45 PM | Souvenirs You Can Sweat In | 26 | Skip the magnet. Bring home a trail memory built for more miles. | Aug 6, 2026 8:45 PM · 26 characters. Skip the magnet. Bring home a trail memory built for more miles. | |
| Aug 4, 2026 8:45 PM | Your First TownShirt, Chosen. | 29 | Four trail-tested ways to stop overthinking it. | Aug 4, 2026 8:45 PM · 29 characters. Four trail-tested ways to stop overthinking it. | |
| Jul 30, 2026 9:27 PM | Ultralight, Back In Stock | 25 | Mountain Laurel and Steller’s Jay UL prints are back! | Jul 30, 2026 9:27 PM · 25 characters. Mountain Laurel and Steller’s Jay UL prints are back! | |
| Jun 24, 2026 11:24 AM | Trail's Calling - Take 10% Off | 30 | Welcome to the tramily, here’s 10% off to start your journey. | Jun 24, 2026 11:24 AM · 30 characters. Welcome to the tramily, here’s 10% off to start your journey. |
Based on 27 emails received from Jun 24 to Oct 28, 2026. Times in US Eastern. How we collect