Dresses from $38. Up to 85% off. Yes, really.

Preview text: Designed to keep you cool · Ends tomorrow 5pm ET

Universal StandardTuesday, Aug 18, 2026 at 2:30 PM EasternKlaviyo
Universal StandardDresses from $38. Up to 85% off. Yes, really.
Subject
Dresses from $38. Up to 85% off. Yes, really.
Preview text
Designed to keep you cool · Ends tomorrow 5pm ET
From
hello@universalstandard.com
Sent
Tue Aug 18, 2026, 2:30 PM ET
Sent to
Colombia (universalstandard.co), universalstandard.com, universalstandard.fashion, universalstandard.net, universalstandard.nyc, universalstandardclothing.com, universalstandardclothing.nyc
Size
78 KB
Images
18
Links
22, 6 of them buttons
Subject length
45 characters

Against Universal Standard's usual

Sent in the 2 PM hour, which holds 11% of its emails; 33% arrive in the 7 PM hour. The subject is 45 characters; its average is 32.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Universal Standard <[email protected]>
Subject
Dresses from $38. Up to 85% off. Yes, really.
Date
Tue, 18 Aug 2026 18:30:20 +0000 (UTC)
Message-ID domain
geopod-ismtpd-86
Return-Path domain
list.universalstandard.com
DKIM signature
d=universalstandard.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-g5g89 with SMTP
  2. from (unnamed) by geopod-ismtpd-86 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Aug 19, 2026 12:15 PMA few hours left — ends 5pm ET.
Aug 19, 2026 10:10 AMEnd of season: 40-85% off ends at 5pm ET.
Aug 18, 2026 7:45 PMUp to 85% off. 800+ styles. We've lost our minds.
Aug 18, 2026 2:30 PMDresses from $38. Up to 85% off. Yes, really. (this email)
Aug 18, 2026 9:30 AMNEW STYLES ADDED
Aug 17, 2026 7:30 PMTwo. Days. Left.
Aug 17, 2026 10:00 AMUp to 85% off — limited sizes remaining

More from Universal Standard

All Universal Standard emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.