[NEW]: Poplin Doesn't Do Seasons

Preview text: Crisp enough for August, sharp enough for October.

Universal StandardTuesday, Aug 4, 2026 at 10:00 AM EasternKlaviyo
Universal Standard[NEW]: Poplin Doesn't Do Seasons
Subject
[NEW]: Poplin Doesn't Do Seasons
Preview text
Crisp enough for August, sharp enough for October.
From
hello@universalstandard.com
Sent
Tue Aug 4, 2026, 10:00 AM ET
Sent to
Colombia (universalstandard.co), universalstandard.com, universalstandard.fashion, universalstandard.net, universalstandard.nyc, universalstandardclothing.com, universalstandardclothing.nyc
Size
61 KB
Images
14
Links
17, 6 of them buttons
Subject length
32 characters

Against Universal Standard's usual

Sent in the 10 AM hour, which holds 6% of its emails; 33% arrive in the 7 PM hour. The subject is 32 characters, the same as its average.

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From
Universal Standard <[email protected]>
Subject
[NEW]: Poplin Doesn't Do Seasons
Date
Tue, 04 Aug 2026 14:00:54 +0000 (UTC)
Message-ID domain
geopod-ismtpd-70
Return-Path domain
list.universalstandard.com
DKIM signature
d=universalstandard.com s=kl2
List-Unsubscribe
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  1. from o1337.shared.klaviyomail.com [167.89.106.145] by our receiving server with ESMTPS
  2. by recvd-…-6g2jn with SMTP
  3. from (unnamed) by geopod-ismtpd-70 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Aug 5, 2026 9:35 AMYour Favorite Dresses Are Back
Aug 4, 2026 7:15 PMNEW Kid on the block
Aug 4, 2026 4:37 PMMeet what’s new
Aug 4, 2026 10:00 AM[NEW]: Poplin Doesn't Do Seasons (this email)
Aug 3, 2026 7:31 PMPerfect Prints 40% Off!
Aug 3, 2026 9:45 AM📣 40% 📣 OFF 📣 LINEN 📣 DRESSES
Aug 2, 2026 8:05 PMYes, it's expensive. Here's why.

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