Here's what "20% off" actually means
Preview text: let's break it down in real dollars
Using this email in an article? Credit: Vibn email via They Sent It, with a link to this page. Full-size image
- Subject
- Here's what "20% off" actually means
- Preview text
- let's break it down in real dollars
- From
- info@
shopvibn.com - Brand
- Vibn
- ESP
- Klaviyo
- Sent
- Tue Nov 3, 2026, 10:15 AM ET
- Sent to
- shopvibn.com, vibnboxes.com
- Size
- 56 KB
- Images
- 10
- Links
- 13, 6 of them buttons
- Subject length
- 36 characters
Against Vibn's usual
Sent in its busiest hour, 10 AM, which holds 34% of its emails. The subject is 36 characters; its average is 26.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Vibn <[email protected]>
- Subject
- Here's what "20% off" actually means
- Date
- Tue, 03 Nov 2026 15:15:25 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-3
- Return-Path domain
- send.shopvibn.com
- DKIM signature
- d=shopvibn.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-wk29l with SMTP
- from (unnamed) by geopod-ismtpd-3 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Nov 6, 2026 11:15 AM | Early Black Friday ends tonight | |
| Nov 5, 2026 10:45 AM | "exactly my style" - Chris L. | |
| Nov 4, 2026 10:18 AM | Which gamble are you taking? | |
| Nov 3, 2026 10:15 AM | Here's what "20% off" actually means (this email) | |
| Nov 2, 2026 10:15 AM | Vintage gets more valuable | |
| Nov 1, 2026 12:01 PM | BLACK FRIDAY CAME EARLY | |
| Oct 31, 2026 12:15 PM | 15% off ends tonight |
More from Vibn
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Early Black Friday ends tonight
Nov 6, 2026 11:15 AM
Nov 5, 2026 10:45 AM
Nov 4, 2026 10:18 AM
Nov 2, 2026 10:15 AM
Nov 1, 2026 12:01 PM
Oct 31, 2026 12:15 PM
cop this instead of the one-night costume
Oct 30, 2026 10:15 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Nov 3, 2026.
