Your Summer Essentials, Sorted ☀️

Preview text: Up to 60% Off on Everything.

VIMAMonday, Jul 20, 2026 at 1:01 PM EasternKlaviyo
VIMAYour Summer Essentials, Sorted ☀️
Subject
Your Summer Essentials, Sorted ☀️
Preview text
Up to 60% Off on Everything.
From
support@vimacosmetics.com
Brand
VIMA
Sent
Mon Jul 20, 2026, 1:01 PM ET
Sent to
au.vimacosmetics.com, us.vimacosmetics.com
Size
42 KB
Images
11
Links
12, 5 of them buttons
Subject length
33 characters

Against VIMA's usual

Sent in the 1 PM hour, which holds 9% of its emails; 18% arrive in the 9 AM hour. The subject is 33 characters; its average is 36.

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Sent just before and after

Jul 27, 2026 9:00 AMSomething for your lips is coming.
Jul 24, 2026 10:30 AMThe Only Bag She Won't Forget 💼
Jul 22, 2026 8:00 AMUp to 60% Off. No Wrong Shade, Ever 💧
Jul 20, 2026 1:01 PMYour Summer Essentials, Sorted ☀️ (this email)
Jul 18, 2026 10:03 AMYour Lipstick Should Survive Dinner.💄
Jul 16, 2026 12:22 PMHere's your light summer base
Jul 14, 2026 1:38 PMThis Foundation Secret Is Breaking the Internet.

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