They Sent It

Welcome to Waterloo!

From the Hill Country, with grace.

Waterloo Gin CompanyWednesday, Oct 28, 2026 at 6:01 PM EasternKlaviyo
Waterloo Gin CompanyWelcome to Waterloo!
Subject
Welcome to Waterloo!
Preview text
From the Hill Country, with grace.
From
hello@waterloogin.com
Sent
Wed Oct 28, 2026, 6:01 PM ET
Size
38 KB
Images
8
Links
10, 7 of them buttons
Subject length
20 characters

Against Waterloo Gin Company's usual

Sent in its busiest hour, 6 PM, which holds 16% of its emails. The subject is 20 characters; its average is 30.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Waterloo Gin Company <[email protected]>
Subject
Welcome to Waterloo!
Date
Wed, 28 Oct 2026 22:01:30 +0000 (UTC)
Message-ID domain
geopod-ismtpd-84
Return-Path domain
k1.send.waterloogin.com
DKIM signature
d=send.waterloogin.com s=s1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-rttg8 with SMTP
  2. from (unnamed) by geopod-ismtpd-84 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Nov 2, 2026 5:05 PMA gift from Waterloo.
Nov 1, 2026 5:04 PMIt starts with the right bottle.
Oct 29, 2026 6:03 PMMeet the Collection.
Oct 28, 2026 6:01 PMWelcome to Waterloo! (this email)
Oct 28, 2026 1:58 PMWaterloo Gin Now in the UK! 🇬🇧
Oct 16, 2026 4:40 PMWe are in the giving mood. 🎀
Oct 3, 2026 9:03 AMPour Pink for Breast Cancer Awareness

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