WE-AR subject lines
52 subject lines averaging 31 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 29, 2026 5:02 PM | Meet The Alba Pant. A new favourite. | 36 | The silhouette of the season. | Oct 29, 2026 5:02 PM · 36 characters. The silhouette of the season. | |
| Oct 28, 2026 7:27 PM | Did you see something you liked? | 32 | We saved it for you, just in case | Oct 28, 2026 7:27 PM · 32 characters. We saved it for you, just in case | |
| Oct 24, 2026 1:01 PM | Behind the New Collection SS26/27 | 33 | New season online & in store now. | Oct 24, 2026 1:01 PM · 33 characters. New season online & in store now. | |
| Oct 22, 2026 5:10 PM | Long Weekend Essentials | 23 | A considered edit for the long weekend ahead. | Oct 22, 2026 5:10 PM · 23 characters. A considered edit for the long weekend ahead. | |
| Oct 20, 2026 2:01 AM | Meet the newest arrival, The Pala Tee | 37 | An artful silhouette in beautifully soft cotton | SS26/27 New Arrivals | Oct 20, 2026 2:01 AM · 37 characters. An artful silhouette in beautifully soft cotton | SS26/27 New Arrivals | |
| Oct 17, 2026 5:05 AM | Only 2 days left | 16 | See what's been loved most lately. | Oct 17, 2026 5:05 AM · 16 characters. See what's been loved most lately. | |
| Oct 15, 2026 9:02 PM | A Closer Look | The Form of Light SS26/27 | 41 | Discover the colours, textures and silhouettes shaping our new season. | Oct 15, 2026 9:02 PM · 41 characters. Discover the colours, textures and silhouettes shaping our new season. | |
| Oct 15, 2026 5:03 AM | Your welcome offer is waiting for you | 37 | Explore our bestsellers | Oct 15, 2026 5:03 AM · 37 characters. Explore our bestsellers | |
| Oct 15, 2026 5:02 AM | You're in good company | 22 | What the community can't stop wearing | Oct 15, 2026 5:02 AM · 22 characters. What the community can't stop wearing | |
| Oct 14, 2026 1:30 AM | Introducing New Season SS26/27 | The Form of Light | 50 | New arrivals | An exploration of light, movement and the beauty of being present. | Oct 14, 2026 1:30 AM · 50 characters. New arrivals | An exploration of light, movement and the beauty of being present. | |
| Oct 13, 2026 8:11 AM | Welcome to We-Ar ✨ | 18 | A little thank you for joining us 💌 | Oct 13, 2026 8:11 AM · 18 characters. A little thank you for joining us 💌 | |
| Oct 11, 2026 1:15 AM | In Connection, Volume 1: Spring | 31 | A monthly gathering of ideas, rituals and things inspiring the WE-AR community. | Oct 11, 2026 1:15 AM · 31 characters. A monthly gathering of ideas, rituals and things inspiring the WE-AR community. | |
| Oct 7, 2026 12:15 AM | The T-Shirt Edit: find your favourite fit | 41 | The foundation of a well-worn wardrobe. | Oct 7, 2026 12:15 AM · 41 characters. The foundation of a well-worn wardrobe. | |
| Oct 4, 2026 1:15 AM | Thoughtful pieces for slower days | 33 | A considered edit of pieces that move easily through the weekend with you. | Oct 4, 2026 1:15 AM · 33 characters. A considered edit of pieces that move easily through the weekend with you. | |
| Sep 30, 2026 1:30 AM | New in: Summer Black | 20 | Cloud Jean 2.0 and Kask Pant arrive in Summer Black, made for lighter days and effortless… | Sep 30, 2026 1:30 AM · 20 characters. Cloud Jean 2.0 and Kask Pant arrive in Summer Black, made for lighter days and effortless… | |
| Sep 27, 2026 1:15 AM | As seen on the runway | 21 | Shop our favourite runway looks. | Sep 27, 2026 1:15 AM · 21 characters. Shop our favourite runway looks. | |
| Sep 23, 2026 1:15 AM | GOLD + SILVER Winner in the Clean + Conscious Awards. ✨ | 55 | Recognition for WE-AR and an offer for you. | Sep 23, 2026 1:15 AM · 55 characters. Recognition for WE-AR and an offer for you. | |
| Sep 17, 2026 2:30 AM | Shirts for the season ahead | 27 | Spring shirts paired with lightweight denim and easy skirts. | Sep 17, 2026 2:30 AM · 27 characters. Spring shirts paired with lightweight denim and easy skirts. | |
| Sep 14, 2026 1:15 AM | In Connection: Kike from One Kind Being | 39 | Connection through movement and wild places. | Sep 14, 2026 1:15 AM · 39 characters. Connection through movement and wild places. | |
| Sep 9, 2026 1:15 AM | Spotlight on: Organic Cotton | 28 | Soft, natural layers designed for everyday life. | Sep 9, 2026 1:15 AM · 28 characters. Soft, natural layers designed for everyday life. | |
| Sep 5, 2026 5:01 PM | Father's Day, with love 🍃 | 25 | Growing Together with Ian from Eat Your Greens | Sep 5, 2026 5:01 PM · 25 characters. Growing Together with Ian from Eat Your Greens | |
| Sep 3, 2026 1:15 AM | You're invited, Spring sound bath. | 34 | An evening to rest, reset & renew. | Sep 3, 2026 1:15 AM · 34 characters. An evening to rest, reset & renew. | |
| Sep 1, 2026 2:01 AM | A considered edit for Father’s Day. | 35 | For the men we love, this Father’s Day and beyond. | Sep 1, 2026 2:01 AM · 35 characters. For the men we love, this Father’s Day and beyond. | |
| Aug 29, 2026 5:30 PM | Clothing for movement and the space in between. | 47 | Organic cotton and intelligent stretch, made for the hour between practice and everything… | Aug 29, 2026 5:30 PM · 47 characters. Organic cotton and intelligent stretch, made for the hour between practice and everything… | |
| Aug 27, 2026 1:15 AM | Everyday Ease, the softest touch. | 33 | Spring knits designed to feel like second skin. | Aug 27, 2026 1:15 AM · 33 characters. Spring knits designed to feel like second skin. | |
| Aug 22, 2026 5:30 PM | For him, with love | 18 | Built to last, worn often. | Aug 22, 2026 5:30 PM · 18 characters. Built to last, worn often. | |
| Aug 19, 2026 1:15 AM | Layers for the in-between | 25 | The pieces that carry you between seasons | Aug 19, 2026 1:15 AM · 25 characters. The pieces that carry you between seasons | |
| Aug 15, 2026 5:30 PM | Final hours, up to 50% off ends tonight | 39 | Last chance to shop the sale | Aug 15, 2026 5:30 PM · 39 characters. Last chance to shop the sale | |
| Aug 14, 2026 1:15 AM | The best of Afterpay Day | 24 | Most loved by you | Aug 14, 2026 1:15 AM · 24 characters. Most loved by you | |
| Aug 12, 2026 1:15 AM | Up to 50% off is here | 21 | Shop Winter + new to archive now | Aug 12, 2026 1:15 AM · 21 characters. Shop Winter + new to archive now | |
| Aug 5, 2026 1:30 AM | A Genuinely Limited Edition | 27 | Cut from reused fabric, once it's gone, that’s it. | Aug 5, 2026 1:30 AM · 27 characters. Cut from reused fabric, once it's gone, that’s it. | |
| Aug 3, 2026 5:00 PM | Shades of the Season | 20 | Drawn from the earth, finished with quiet craft. | Aug 3, 2026 5:00 PM · 20 characters. Drawn from the earth, finished with quiet craft. | |
| Aug 1, 2026 5:00 PM | Chestnut, cacau, and the shades between | 39 | Drawn from the earth, finished with quiet craft. | Aug 1, 2026 5:00 PM · 39 characters. Drawn from the earth, finished with quiet craft. | |
| Jul 29, 2026 1:30 AM | Spotlight: Lilt & Makers Blouses | 32 | Swiss dot and chambray, cut for easy days. | Jul 29, 2026 1:30 AM · 32 characters. Swiss dot and chambray, cut for easy days. | |
| Jul 25, 2026 5:00 PM | Sunday, dressed for stillness | 29 | Paper Bag Pants, for slow mornings and softer rituals | Jul 25, 2026 5:00 PM · 29 characters. Paper Bag Pants, for slow mornings and softer rituals | |
| Jul 24, 2026 1:18 AM | The Maker Collection: new arrivals | 34 | Considered additions, ready to wear now. | Jul 24, 2026 1:18 AM · 34 characters. Considered additions, ready to wear now. | |
| Jul 22, 2026 1:19 AM | Just landed: New arrivals in The Makers Collection | 50 | Considered additions, ready to wear now. | Jul 22, 2026 1:19 AM · 50 characters. Considered additions, ready to wear now. | |
| Jul 20, 2026 4:30 PM | New Season Layering: Made to move with you | 42 | New season colours and silhouettes, built for every moment. | Jul 20, 2026 4:30 PM · 42 characters. New season colours and silhouettes, built for every moment. | |
| Jul 18, 2026 4:30 PM | Studio to Street: New layers, made to move with you | 51 | New season colours and silhouettes, built for every moment. | Jul 18, 2026 4:30 PM · 51 characters. New season colours and silhouettes, built for every moment. | |
| Jul 15, 2026 2:00 AM | Shop the look: The Makers Uniform | 33 | Worn often, lived in fully. | Jul 15, 2026 2:00 AM · 33 characters. Worn often, lived in fully. | |
| Jul 12, 2026 2:27 AM | Quiet warmth. Cashmere made to last. | 36 | Silk, cashmere and merino, blended with care | Jul 12, 2026 2:27 AM · 36 characters. Silk, cashmere and merino, blended with care | |
| Jul 8, 2026 2:01 AM | Make your match | 15 | Winter Capsule: Thoughtful construction. Honest materials. | Jul 8, 2026 2:01 AM · 15 characters. Winter Capsule: Thoughtful construction. Honest materials. | |
| Jul 4, 2026 5:30 PM | FINAL HOURS | 11 | Shop The Archive Sale before it’s gone | Jul 4, 2026 5:30 PM · 11 characters. Shop The Archive Sale before it’s gone | |
| Jul 3, 2026 5:16 AM | Handpicked selects for you | 26 | We think you'll love these | Jul 3, 2026 5:16 AM · 26 characters. We think you'll love these | |
| Jun 30, 2026 2:00 AM | New to the Archive: up to 50% off Resort | 40 | Lighter pieces for warmer places. Available online only. | Jun 30, 2026 2:00 AM · 40 characters. Lighter pieces for warmer places. Available online only. | |
| Jun 27, 2026 5:30 PM | In case you missed it — up to 70% off | 37 | Past-season favourites, online only. Once they're gone, they're gone. | Jun 27, 2026 5:30 PM · 37 characters. Past-season favourites, online only. Once they're gone, they're gone. | |
| Jun 26, 2026 12:27 AM | Up to 70% off. The Archive Sale is here. | 40 | A curated selection of past-season favourites. Available online only | Jun 26, 2026 12:27 AM · 40 characters. A curated selection of past-season favourites. Available online only | |
| Jun 24, 2026 1:30 AM | New for winter | 14 | The Makers has landed, shop the capsule now | Jun 24, 2026 1:30 AM · 14 characters. The Makers has landed, shop the capsule now | |
| Jun 21, 2026 7:03 PM | Don't miss out on your discount ⏱️ | 33 | Expires in 48 hours | Jun 21, 2026 7:03 PM · 33 characters. Expires in 48 hours | |
| Jun 20, 2026 5:30 PM | @we-ar mentioned you | 20 | Most loved by our community. | Jun 20, 2026 5:30 PM · 20 characters. Most loved by our community. |
Based on 52 emails received from Jun 18 to Oct 29, 2026. Times in US Eastern. How we collect