The 2027 line is here. π
Preview text: The 2027 line just dropped. Eleven collections. Brand new art. A whole lot of good lifeβ¦

Using this email in an article? Credit: What The Fin email via They Sent It, with a link to this page. Full-size image
- Subject
- The 2027 line is here. π
- Preview text
- The 2027 line just dropped. Eleven collections. Brand new art. A whole lot of good lifeβ¦
- From
- orders@
whatthefin.com - Brand
- What The Fin
- ESP
- Klaviyo
- Sent
- Thu Oct 22, 2026, 4:20 AM ET
- Sent to
- whatthefin.com, whatthefinwear.com, wtf-apparel.com, wtfbeach.com, wtfcoast.com
- Size
- 24 KB
- Images
- 20
- Links
- 23, 20 of them buttons
- Subject length
- 25 characters
Against What The Fin's usual
Sent in the 4 AM hour, which holds 8% of its emails; 21% arrive in the 10 AM hour. The subject is 25 characters; its average is 31.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- What The Fin <[email protected]>
- Subject
- The 2027 line is here. π
- Date
- Thu, 22 Oct 2026 08:20:00 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-99
- Return-Path domain
- send.whatthefin.com
- DKIM signature
- d=whatthefin.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-β¦-9qbcl with SMTP
- from (unnamed) by geopod-ismtpd-99 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 24, 2026 2:35 AM | Riding the wave, together. | |
| Oct 24, 2026 12:56 AM | Alright, I'll sweeten the deal | |
| Oct 22, 2026 9:34 PM | Last call β your 15% off expires soon | |
| Oct 22, 2026 4:20 AM | The 2027 line is here. π (this email) | |
| Oct 21, 2026 5:43 PM | Last call β your 15% off expires soon | |
| Oct 20, 2026 10:24 AM | Last call β your 15% off expires soon | |
| Oct 19, 2026 7:32 PM | This is what it's all about |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 22, 2026.












