We've never done anything like this before... and you're first to know.

Preview text: Hit $100 and we’ll throw in a mystery gift ($100 value!)

Tuesday, Apr 28, 2026 at 9:04 PM EasternKlaviyo

William PainterWe've never done anything like this before... and you're first to know.

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Subject: We've never done anything like this before... and you're first to know.
Preview text: Hit $100 and we’ll throw in a mystery gift ($100 value!)
From: patrick@williampainter.com
Brand: William Painter
ESP: Klaviyo
Sent: Tue Apr 28, 2026, 9:04 PM ET
Sent to: williampainter.com
Size: 71 KB
Images: 7
Links: 12, 5 of them buttons
Subject length: 72 characters

Against William Painter's usual

Sent in the 9 PM hour, which holds 6% of its emails; 18% arrive in the 3 PM hour. The subject is 72 characters; its average is 45.

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From: patrick at William Painter <[email protected]>
Subject: We've never done anything like this before... and you're first to know.
Date: Wed, 29 Apr 2026 01:04:58 +0000 (UTC)
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	May 5, 2026 10:55 PM	Still live... but not for long!
	May 4, 2026 5:17 PM	Did you get this?
	May 1, 2026 1:25 PM	$100 gift. 30% off?! 🤯
	Apr 28, 2026 9:04 PM	We've never done anything like this before... and you're first to know. (this email)
	Apr 27, 2026 2:55 PM	SALE ENDS TONIGHT ⏰ Take 30% OFF sunglasses + get a FREE Voyager Travel Case ($50 value) when you purchase any frame!
	Apr 24, 2026 3:48 PM	Extended Due to popular demand! Take 30% off sitewide + get a FREE Voyager Travel Case ($50 value) when you purchase any frame!
	Apr 21, 2026 9:00 PM	Brittany from customer service here :)