The poster that changed Zig-Zag forever

Preview text: We didn't ask to become an icon. It happened anyway.

Zig-ZagThursday, Aug 20, 2026 at 8:00 PM EasternKlaviyo
Zig-ZagThe poster that changed Zig-Zag forever
Subject
The poster that changed Zig-Zag forever
Preview text
We didn't ask to become an icon. It happened anyway.
From
hello@zigzag.com
Brand
Zig-Zag
Sent
Thu Aug 20, 2026, 8:00 PM ET
Sent to
zigzag.com, zigzagcig.com
Size
43 KB
Images
12
Links
13, 5 of them buttons
Subject length
39 characters

Against Zig-Zag's usual

Sent in the 8 PM hour, which holds 5% of its emails; 12% arrive in the 9 PM hour. The subject is 39 characters; its average is 28.

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Sent just before and after

Aug 22, 2026 1:07 AMWhere did you go?
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Aug 21, 2026 1:06 AMGot your eye on something? ๐Ÿ‘€
Aug 20, 2026 8:00 PMThe poster that changed Zig-Zag forever (this email)
Aug 20, 2026 7:11 AMWhere did you go?
Aug 20, 2026 2:43 AMEnjoy Every Way You Roll
Aug 19, 2026 12:28 PMJoin Our Research Panel

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