about-face subject lines
55 subject lines averaging 24 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 30, 2026 4:00 AM | GO VOTE. GO GLOW. | 17 | 50% off sitewide ends tomorrow. | Oct 30, 2026 4:00 AM · 17 characters. 50% off sitewide ends tomorrow. | |
| Oct 30, 2026 1:01 AM | Transform Your Skin with LED Therapy! ✨ | 39 | The science behind LED, where to find it in clinic, and how to take it home. | Oct 30, 2026 1:01 AM · 39 characters. The science behind LED, where to find it in clinic, and how to take it home. | |
| Oct 29, 2026 9:42 AM | 50% OFF TO MAKE A STATEMENT | 28 | Vote in your best look. | Oct 29, 2026 9:42 AM · 28 characters. Vote in your best look. | |
| Oct 28, 2026 12:00 PM | HALLOWEEN MAKEUP? CHECK | 24 | No tricks, all treats. | Oct 28, 2026 12:00 PM · 24 characters. No tricks, all treats. | |
| Oct 28, 2026 10:15 AM | We noticed you, noticing us 👀 | 31 | Treat yourself, friend | Oct 28, 2026 10:15 AM · 31 characters. Treat yourself, friend | |
| Oct 26, 2026 4:00 AM | WE EXTENDED IT | 14 | Last chance for free shipping + 10% off Glow All Out. | Oct 26, 2026 4:00 AM · 14 characters. Last chance for free shipping + 10% off Glow All Out. | |
| Oct 25, 2026 4:00 AM | FREE SHIPPING ENDS TONIGHT | 26 | Enjoy it with 10% off new arrivals. | Oct 25, 2026 4:00 AM · 26 characters. Enjoy it with 10% off new arrivals. | |
| Oct 23, 2026 3:00 AM | 3 DAYS OF FREE SHIPPING SITEWIDE | 32 | + 10% the new collection. | Oct 23, 2026 3:00 AM · 32 characters. + 10% the new collection. | |
| Oct 22, 2026 12:38 PM | Last Chance to Claim 15% OFF | 28 | Your Discount is Expiring | Oct 22, 2026 12:38 PM · 28 characters. Your Discount is Expiring | |
| Oct 22, 2026 12:02 PM | MEET YOUR NEW GLOW OBSESSION | 28 | New Glow Orbs are here. | Oct 22, 2026 12:02 PM · 28 characters. New Glow Orbs are here. | |
| Oct 22, 2026 1:30 AM | Let It Glow This Christmas with About Face | 42 | Give the gift of summer glow this Christmas with About Face. Explore our range of… | Oct 22, 2026 1:30 AM · 42 characters. Give the gift of summer glow this Christmas with About Face. Explore our range of… | |
| Oct 20, 2026 2:02 AM | Summer Skin Starts Now ☀️ | 24 | Just 9 weeks until Christmas! Explore our facial and advanced skin treatments and book… | Oct 20, 2026 2:02 AM · 24 characters. Just 9 weeks until Christmas! Explore our facial and advanced skin treatments and book… | |
| Oct 19, 2026 3:00 AM | LAST CALL | 9 | 40% off ends 11:59pm PT. | Oct 19, 2026 3:00 AM · 9 characters. 40% off ends 11:59pm PT. | |
| Oct 18, 2026 12:36 PM | Face the hype 💥 Your flawless finish awaits. | 46 | Soft-focus coverage that steals the show. | Oct 18, 2026 12:36 PM · 46 characters. Soft-focus coverage that steals the show. | |
| Oct 18, 2026 3:03 AM | HALLOWEEN IS SO ON | 18 | Get your look. Take 40% off. | Oct 18, 2026 3:03 AM · 18 characters. Get your look. Take 40% off. | |
| Oct 16, 2026 10:24 AM | BE ANYONE. EVERYTHING'S 40% OFF. | 32 | Just in time for Halloween. | Oct 16, 2026 10:24 AM · 32 characters. Just in time for Halloween. | |
| Oct 15, 2026 12:34 PM | Ready to serve face? Your essentials await. | 43 | See what is hot right now | Oct 15, 2026 12:34 PM · 43 characters. See what is hot right now | |
| Oct 15, 2026 9:06 AM | ALL OF IT, 40% OFF | 18 | Your halloween lineup awaits. | Oct 15, 2026 9:06 AM · 18 characters. Your halloween lineup awaits. | |
| Oct 14, 2026 12:34 PM | Hi from about-face 💚 | 21 | Your discount is inside | Oct 14, 2026 12:34 PM · 21 characters. Your discount is inside | |
| Oct 14, 2026 12:04 PM | PARTY MODE: ACTIVATED 🪩 | 24 | The essential pre-party checklist. | Oct 14, 2026 12:04 PM · 24 characters. The essential pre-party checklist. | |
| Oct 13, 2026 12:04 PM | NEW TEXTURES. NEW DIMENSION. | 28 | 3 new drops. Pick your obsession. | Oct 13, 2026 12:04 PM · 28 characters. 3 new drops. Pick your obsession. | |
| Oct 12, 2026 8:00 PM | THERE'S A GLITCH IN THE COLOR STORY | 35 | Cooling Chromes, 3 new shades. | Oct 12, 2026 8:00 PM · 35 characters. Cooling Chromes, 3 new shades. | |
| Oct 12, 2026 12:08 PM | GET IN THE GLOW | 15 | Meet your new favorite highlighter. | Oct 12, 2026 12:08 PM · 15 characters. Meet your new favorite highlighter. | |
| Oct 11, 2026 12:03 PM | NEW DROP | 8 | Fractal. Chrome. Glow. | Oct 11, 2026 12:03 PM · 8 characters. Fractal. Chrome. Glow. | |
| Oct 10, 2026 7:01 PM | FINAL CALL TO $7 FAVES | 22 | Ends 11:59 pm pt. | Oct 10, 2026 7:01 PM · 22 characters. Ends 11:59 pm pt. | |
| Oct 10, 2026 12:01 PM | FINAL HOURS | 11 | Your last chance at $7. | Oct 10, 2026 12:01 PM · 11 characters. Your last chance at $7. | |
| Oct 8, 2026 3:28 PM | We noticed you, noticing us 👀 | 31 | Treat yourself, friend | Oct 8, 2026 3:28 PM · 31 characters. Treat yourself, friend | |
| Oct 8, 2026 12:04 PM | A LITTLE $7 TEMPTATION | 22 | Just for a few more days. | Oct 8, 2026 12:04 PM · 22 characters. Just for a few more days. | |
| Oct 6, 2026 12:01 PM | $7. FIVE DAYS. THAT'S IT. | 25 | Something new awaits. | Oct 6, 2026 12:01 PM · 25 characters. Something new awaits. | |
| Oct 5, 2026 12:02 PM | HALSEY’S HALLOWEEN EDIT | 24 | Recreate her most iconic looks. | Oct 5, 2026 12:02 PM · 24 characters. Recreate her most iconic looks. | |
| Oct 3, 2026 12:05 PM | FALL COLOR STORY | 16 | Scope this season’s mood board. | Oct 3, 2026 12:05 PM · 16 characters. Scope this season’s mood board. | |
| Oct 1, 2026 12:03 PM | DID SOMEONE SAY COFFEE BREAK? | 29 | Thanks a latte, international coffee day. | Oct 1, 2026 12:03 PM · 29 characters. Thanks a latte, international coffee day. | |
| Sep 30, 2026 12:07 PM | LAST CALL TO 32% OFF | 20 | New shades. No exclusions. Ends midnight. | Sep 30, 2026 12:07 PM · 20 characters. New shades. No exclusions. Ends midnight. | |
| Sep 29, 2026 2:23 PM | NEW SHADES + 32% OFF EVERYTHING | 31 | It's Halsey's 32nd. Let's party. | Sep 29, 2026 2:23 PM · 31 characters. It's Halsey's 32nd. Let's party. | |
| Sep 28, 2026 12:01 PM | LAST CALL FOR BIRTHDAY HOLO | 27 | $3.20 off new shades ends tonight. | Sep 28, 2026 12:01 PM · 27 characters. $3.20 off new shades ends tonight. | |
| Sep 27, 2026 12:02 PM | YOUR HYDRATION STAPLE | 21 | Level-up your moisture game. | Sep 27, 2026 12:02 PM · 21 characters. Level-up your moisture game. | |
| Sep 26, 2026 12:02 PM | PERFECT PAIRS 💄 | 16 | Your lips. These combos. | Sep 26, 2026 12:02 PM · 16 characters. Your lips. These combos. | |
| Sep 25, 2026 12:06 PM | HALSEY'S BIRTHDAY IS COMING | 27 | You’re on the list: $3.20 off new holo shades. | Sep 25, 2026 12:06 PM · 27 characters. You’re on the list: $3.20 off new holo shades. | |
| Sep 24, 2026 12:05 PM | THE FINISHING TOUCH | 19 | Top it all off. | Sep 24, 2026 12:05 PM · 19 characters. Top it all off. | |
| Sep 21, 2026 12:03 PM | LAST CALL: 40% OFF | 18 | Ends tonight at 11:59pm PT. | Sep 21, 2026 12:03 PM · 18 characters. Ends tonight at 11:59pm PT. | |
| Sep 19, 2026 12:04 PM | STILL 40% OFF | 13 | Three days left. | Sep 19, 2026 12:04 PM · 13 characters. Three days left. | |
| Sep 17, 2026 7:00 PM | 40% OFF SITEWIDE | 16 | Five days only. | Sep 17, 2026 7:00 PM · 16 characters. Five days only. | |
| Sep 16, 2026 10:12 PM | FALL’S MUST-HAVES | 18 | New season, new essentials. | Sep 16, 2026 10:12 PM · 18 characters. New season, new essentials. | |
| Sep 15, 2026 12:04 PM | MAKE AN ENTRANCE | 16 | Consider rush season, covered. | Sep 15, 2026 12:04 PM · 16 characters. Consider rush season, covered. | |
| Sep 13, 2026 12:03 PM | LAST CALL: $5 LINE ARTIST | 25 | Ends 11:59pm PT tonight. | Sep 13, 2026 12:03 PM · 25 characters. Ends 11:59pm PT tonight. | |
| Sep 12, 2026 12:01 PM | $5 LINE ARTIST | 14 | Grab your favorite shades before they're gone. | Sep 12, 2026 12:01 PM · 14 characters. Grab your favorite shades before they're gone. | |
| Sep 11, 2026 12:00 PM | GONE BY MIDNIGHT | 16 | $5 lip pencils for a few more hours. | Sep 11, 2026 12:00 PM · 16 characters. $5 lip pencils for a few more hours. | |
| Sep 10, 2026 12:57 PM | $5 LIP PENCILS? YES. | 20 | 48 hours to pick your favorites. | Sep 10, 2026 12:57 PM · 20 characters. 48 hours to pick your favorites. | |
| Sep 7, 2026 12:08 PM | LAST CALL: $7 EACH | 18 | This is your sign to shop before midnight PT. | Sep 7, 2026 12:08 PM · 18 characters. This is your sign to shop before midnight PT. | |
| Sep 5, 2026 12:05 PM | FULL PRICE IS CLOCKED OUT | 25 | Select products are $7 each through Labor Day. | Sep 5, 2026 12:05 PM · 25 characters. Select products are $7 each through Labor Day. |
Based on 55 emails received from Mar 16 to Oct 30, 2026. Times in US Eastern. How we collect