Active Truth subject lines
238 subject lines averaging 29 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Aug 2, 2026 6:30 AM | "This dress is fantastic" | 25 | Nat @letmetrybeforeyoubuy | Aug 2, 2026 6:30 AM · 25 characters. Nat @letmetrybeforeyoubuy | |
| Aug 2, 2026 3:53 AM | Your Feel-Good Fit Awaits 🤸 | 28 | Loved It? Your Active Truth Pick Is Still Here | Aug 2, 2026 3:53 AM · 28 characters. Loved It? Your Active Truth Pick Is Still Here | |
| Jul 31, 2026 11:00 PM | "Perfect, it's seriously comfortable!" | 38 | A feel-good fit in every size | Jul 31, 2026 11:00 PM · 38 characters. A feel-good fit in every size | |
| Jul 30, 2026 9:01 PM | We get asked this all the time... | 33 | Jul 30, 2026 9:01 PM · 33 characters. | ||
| Jul 30, 2026 6:00 AM | Colour pop 🩷💚💙💜 | 16 | Black deserves a day off | Jul 30, 2026 6:00 AM · 16 characters. Black deserves a day off | |
| Jul 29, 2026 6:00 AM | Your wardrobe deserves this... | 30 | Bamboo From $20 | Jul 29, 2026 6:00 AM · 30 characters. Bamboo From $20 | |
| Jul 28, 2026 6:30 AM | Celebrating 10 years of AT | 26 | This one is a keeper 👀 | Jul 28, 2026 6:30 AM · 26 characters. This one is a keeper 👀 | |
| Jul 27, 2026 6:30 AM | Latest looks with Nat @letmetrybeforeyoubuy | 43 | See what's new | Jul 27, 2026 6:30 AM · 43 characters. See what's new | |
| Jul 26, 2026 1:30 AM | A few new things worth seeing | 29 | Jul 26, 2026 1:30 AM · 29 characters. | ||
| Jul 25, 2026 1:13 PM | The Best Fit, Now With Free Shipping ✨ | 39 | 48 Hours Only! | Jul 25, 2026 1:13 PM · 39 characters. 48 Hours Only! | |
| Jul 24, 2026 1:05 PM | You’ve Got An Eye For The Good Stuff 👀 | 39 | Friend, we’re all about a great fit, and this one’s got it. 🙌 | Jul 24, 2026 1:05 PM · 39 characters. Friend, we’re all about a great fit, and this one’s got it. 🙌 | |
| Jul 24, 2026 12:52 PM | Your Feel-Good Fit Awaits 🤸 | 28 | Loved It? Your Active Truth Pick Is Still Here | Jul 24, 2026 12:52 PM · 28 characters. Loved It? Your Active Truth Pick Is Still Here | |
| Jul 23, 2026 9:00 PM | Thermals just got better | 24 | Colour Edition | Jul 23, 2026 9:00 PM · 24 characters. Colour Edition | |
| Jul 23, 2026 6:30 AM | The top loved by Nat @letmetrybeforeyoubuy | 42 | "Absolutely beautiful" | Jul 23, 2026 6:30 AM · 42 characters. "Absolutely beautiful" | |
| Jul 22, 2026 6:00 AM | NEW! Workout mood booster 💙 | 28 | Your basics just got brighter | Jul 22, 2026 6:00 AM · 28 characters. Your basics just got brighter | |
| Jul 21, 2026 6:30 AM | Black Has Competition 👀 | 24 | You'll wear this colour on repeat | Jul 21, 2026 6:30 AM · 24 characters. You'll wear this colour on repeat | |
| Jul 20, 2026 6:30 AM | Heading somewhere warm?? 👉 | 27 | Start here | Jul 20, 2026 6:30 AM · 27 characters. Start here | |
| Jul 19, 2026 6:30 AM | 💭 For a better night sleep | 27 | Keep cool and comfy in these | Jul 19, 2026 6:30 AM · 27 characters. Keep cool and comfy in these | |
| Jul 17, 2026 9:00 PM | The Tees You'll Keep Reaching For | 33 | Now On Sale | Jul 17, 2026 9:00 PM · 33 characters. Now On Sale | |
| Jul 16, 2026 9:00 PM | Recommended by Nat @letmetrybeforeyoubuy | 40 | "Bamboo fabric is beautiful" | Jul 16, 2026 9:00 PM · 40 characters. "Bamboo fabric is beautiful" | |
| Jul 16, 2026 3:17 AM | Your Feel-Good Fit Awaits 🤸 | 28 | Loved It? Your Active Truth Pick Is Still Here | Jul 16, 2026 3:17 AM · 28 characters. Loved It? Your Active Truth Pick Is Still Here | |
| Jul 16, 2026 2:39 AM | You’ve Got An Eye For The Good Stuff 👀 | 39 | Friend, we’re all about a great fit, and this one’s got it. 🙌 | Jul 16, 2026 2:39 AM · 39 characters. Friend, we’re all about a great fit, and this one’s got it. 🙌 | |
| Jul 15, 2026 6:00 AM | Different Women – Same Amazing Tee | 36 | Bamboo from $20 | Jul 15, 2026 6:00 AM · 36 characters. Bamboo from $20 | |
| Jul 15, 2026 2:38 AM | Your Feel-Good Fit Awaits 🤸 | 28 | Loved It? Your Active Truth Pick Is Still Here | Jul 15, 2026 2:38 AM · 28 characters. Loved It? Your Active Truth Pick Is Still Here | |
| Jul 13, 2026 9:00 PM | 🔮 Your One Day Offer Inside | 28 | Sitewide discount code including already reduced styles | Jul 13, 2026 9:00 PM · 28 characters. Sitewide discount code including already reduced styles | |
| Jul 13, 2026 6:00 AM | Bamboo from $20 | 15 | Styles selling fast! | Jul 13, 2026 6:00 AM · 15 characters. Styles selling fast! | |
| Jul 12, 2026 6:00 AM | Australia's Most Reviewed Swimsuit | 34 | "I didn't believe the reviews until I tried it myself" | Jul 12, 2026 6:00 AM · 34 characters. "I didn't believe the reviews until I tried it myself" | |
| Jul 10, 2026 9:00 PM | 300+ styles $50 or less | 23 | Shop the Collection | Jul 10, 2026 9:00 PM · 23 characters. Shop the Collection | |
| Jul 9, 2026 5:00 PM | Free Shipping on Us 🚀 TODAY ONLY | 34 | Open for Code 👀 | Jul 9, 2026 5:00 PM · 34 characters. Open for Code 👀 | |
| Jul 9, 2026 1:25 AM | The Best Fit, Now With Free Shipping ✨ | 39 | 48 Hours Only! | Jul 9, 2026 1:25 AM · 39 characters. 48 Hours Only! | |
| Jul 8, 2026 1:24 AM | You’ve Got An Eye For The Good Stuff 👀 | 39 | Friend, we’re all about a great fit, and this one’s got it. 🙌 | Jul 8, 2026 1:24 AM · 39 characters. Friend, we’re all about a great fit, and this one’s got it. 🙌 | |
| Jul 7, 2026 1:00 AM | It's World Chocolate Day! 🍫 | 28 | Deliciously wearable neutrals | Jul 7, 2026 1:00 AM · 28 characters. Deliciously wearable neutrals | |
| Jul 6, 2026 6:00 AM | The NEW knits we've been reaching for | 37 | Shop the founder faves | Jul 6, 2026 6:00 AM · 37 characters. Shop the founder faves | |
| Jul 5, 2026 6:00 AM | ICYMI: The softest collection to relax in | 41 | And they're on sale | Jul 5, 2026 6:00 AM · 41 characters. And they're on sale | |
| Jul 4, 2026 6:00 AM | Heading somewhere warm? | 23 | You'll need these | Jul 4, 2026 6:00 AM · 23 characters. You'll need these | |
| Jul 2, 2026 10:00 PM | ❄️ Thermals on Sale ❄️ | 20 | Stay warm for less | Jul 2, 2026 10:00 PM · 20 characters. Stay warm for less | |
| Jul 2, 2026 6:00 AM | NEW! Psst: It's anything but basic 🩷 | 37 | Instant mood booster inside | Jul 2, 2026 6:00 AM · 37 characters. Instant mood booster inside | |
| Jul 1, 2026 6:00 AM | The styles everyone added to cart last month | 44 | Jul 1, 2026 6:00 AM · 44 characters. | ||
| Jun 30, 2026 6:00 AM | QUICK! The Clock Is Ticking... | 30 | Up to 70% Off Ending Soon | Jun 30, 2026 6:00 AM · 30 characters. Up to 70% Off Ending Soon | |
| Jun 29, 2026 1:00 AM | LAST CHANCE! Sale ends soon 🤯 | 30 | Hurry – Up to 70% Off | Jun 29, 2026 1:00 AM · 30 characters. Hurry – Up to 70% Off | |
| Jun 28, 2026 6:01 AM | NEW: Cold Weather Essentials | 28 | + EOFY on NOW | Jun 28, 2026 6:01 AM · 28 characters. + EOFY on NOW | |
| Jun 27, 2026 6:00 AM | "Comfy, soft & versatile" Motion Collection | 43 | Up to 70% Off on NOW | Jun 27, 2026 6:00 AM · 43 characters. Up to 70% Off on NOW | |
| Jun 25, 2026 10:29 PM | "Gives me so much confidence" | 29 | EOFY Sale is ending soon | Jun 25, 2026 10:29 PM · 29 characters. EOFY Sale is ending soon | |
| Jun 25, 2026 6:00 AM | PSA: Did you see what's new? | 28 | EOFY SALE on NOW! | Jun 25, 2026 6:00 AM · 28 characters. EOFY SALE on NOW! | |
| Jun 24, 2026 6:00 AM | Best of the Best 🏆 (on sale) | 30 | EOFY – Up to 70% Off | Jun 24, 2026 6:00 AM · 30 characters. EOFY – Up to 70% Off | |
| Jun 22, 2026 6:00 AM | "I will live in these bamboo outfits" | 37 | Up to 70% Off on NOW | Jun 22, 2026 6:00 AM · 37 characters. Up to 70% Off on NOW | |
| Jun 21, 2026 6:00 AM | 🚨 Up to 70% Off - Don't Miss Out! | 34 | EOFY SALE | Jun 21, 2026 6:00 AM · 34 characters. EOFY SALE | |
| Jun 20, 2026 6:00 AM | Smart Jogger Edit: NEW Colours Added | 36 | EOFY SALE on NOW! | Jun 20, 2026 6:00 AM · 36 characters. EOFY SALE on NOW! | |
| Jun 19, 2026 6:01 AM | Sellout Dress → Back in Stock | 31 | EOFY SALE on NOW! | Jun 19, 2026 6:01 AM · 31 characters. EOFY SALE on NOW! | |
| Jun 18, 2026 6:00 AM | Greetings From Paris 🇫🇷 | 23 | Jun 18, 2026 6:00 AM · 23 characters. |
Based on 238 emails received from Mar 16 to Nov 2, 2026. Times in US Eastern. How we collect