Active Truth subject lines
238 subject lines averaging 29 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Jun 17, 2026 6:00 AM | "The perfect pant" → Restocked! | 33 | EOFY SALE on NOW! | Jun 17, 2026 6:00 AM · 33 characters. EOFY SALE on NOW! | |
| Jun 15, 2026 6:00 AM | Bamboo Best Seller → Back in Stock | 36 | EOFY SALE on NOW! | Jun 15, 2026 6:00 AM · 36 characters. EOFY SALE on NOW! | |
| Jun 14, 2026 6:00 AM | NEW 👉 We've never done this before! | 37 | You'll want these for winter | Jun 14, 2026 6:00 AM · 37 characters. You'll want these for winter | |
| Jun 13, 2026 1:00 AM | Restocked → "The warmest leggings" | 36 | Thermals are back! | Jun 13, 2026 1:00 AM · 36 characters. Thermals are back! | |
| Jun 11, 2026 9:30 PM | Further Reductions Added 🤑 | 27 | EOFY Sale just got even better | Jun 11, 2026 9:30 PM · 27 characters. EOFY Sale just got even better | |
| Jun 11, 2026 6:01 AM | Behind the scenes of our new collection | 39 | From Stevie & Nadia | Jun 11, 2026 6:01 AM · 39 characters. From Stevie & Nadia | |
| Jun 10, 2026 6:00 AM | NEW: Your Offline Era | 21 | Buy 2 Get 20% Off 👉 | Jun 10, 2026 6:00 AM · 21 characters. Buy 2 Get 20% Off 👉 | |
| Jun 9, 2026 6:15 AM | Master the art of layering | 26 | Hi there When mornings are cold and the mental load is high, the right layers make all the… | Jun 9, 2026 6:15 AM · 26 characters. Hi there When mornings are cold and the mental load is high, the right layers make all the… | |
| Jun 8, 2026 6:00 AM | Blink and your size is gone | 27 | Up to 70% Off EOFY Sale | Jun 8, 2026 6:00 AM · 27 characters. Up to 70% Off EOFY Sale | |
| Jun 7, 2026 6:00 AM | All Different Women – Same Amazing Tee | 40 | EOFY SALE on NOW! | Jun 7, 2026 6:00 AM · 40 characters. EOFY SALE on NOW! | |
| Jun 6, 2026 1:00 AM | EOFY = Every Favourite On Sale | 30 | Save Up to 70% Off | Jun 6, 2026 1:00 AM · 30 characters. Save Up to 70% Off | |
| Jun 4, 2026 5:00 PM | 🎉 Celebrate with Free Shipping! | 32 | It's our co-founder's birthday | Jun 4, 2026 5:00 PM · 32 characters. It's our co-founder's birthday | |
| Jun 4, 2026 6:00 AM | "Comfortable and warm" Thermal Leggings | 39 | Up to 70% Off on NOW | Jun 4, 2026 6:00 AM · 39 characters. Up to 70% Off on NOW | |
| Jun 3, 2026 6:00 AM | "Absolutely extraordinary" Nat @letmetrybeforeyoubuy | 52 | EOFY SALE Up to 70% Off | Jun 3, 2026 6:00 AM · 52 characters. EOFY SALE Up to 70% Off | |
| Jun 2, 2026 6:03 AM | What I'm packing for Paris 🥐 | 29 | 20% off when you buy 2 selected styles | Jun 2, 2026 6:03 AM · 29 characters. 20% off when you buy 2 selected styles | |
| Jun 1, 2026 6:00 AM | EOFY Sale is On! | 16 | Up to 70% Off | Jun 1, 2026 6:00 AM · 16 characters. Up to 70% Off | |
| May 31, 2026 1:00 AM | EOFY discounts: you get first dibs | 34 | Hello, Nadia here. While everyone's off enjoying the weekend I’ve gone a little rogue… | May 31, 2026 1:00 AM · 34 characters. Hello, Nadia here. While everyone's off enjoying the weekend I’ve gone a little rogue… | |
| May 28, 2026 6:00 AM | "These are absolutely extraordinary!" | 37 | Discover the range | May 28, 2026 6:00 AM · 37 characters. Discover the range | |
| May 27, 2026 6:00 AM | NEW: The colour your activewear needs | 37 | Buy 2 get 20% off | May 27, 2026 6:00 AM · 37 characters. Buy 2 get 20% off | |
| May 20, 2026 3:00 AM | Sale ends MIDNIGHT! ⏰ | 22 | Last chance: Our 10th Birthday is almost over... | May 20, 2026 3:00 AM · 22 characters. Last chance: Our 10th Birthday is almost over... | |
| May 19, 2026 7:15 PM | LIVE NOW 👉 Sitewide Birthday Sale! | 36 | Celebrate our 10th Birthday with the biggest deals ever! | May 19, 2026 7:15 PM · 36 characters. Celebrate our 10th Birthday with the biggest deals ever! | |
| May 19, 2026 1:00 AM | Starts tomorrow. Website closes at 6am | 38 | Your reminder before our biggest birthday sale ever goes live | May 19, 2026 1:00 AM · 38 characters. Your reminder before our biggest birthday sale ever goes live | |
| May 18, 2026 6:00 AM | 10 years ago we had 100 pairs of tights and no idea what we were doing | 71 | Somehow that turned into this | May 18, 2026 6:00 AM · 71 characters. Somehow that turned into this | |
| May 16, 2026 11:27 AM | The Best Fit, Now With Free Shipping ✨ | 39 | 48 Hours Only! | May 16, 2026 11:27 AM · 39 characters. 48 Hours Only! | |
| May 15, 2026 11:27 AM | You’ve Got An Eye For The Good Stuff 👀 | 39 | Friend, we’re all about a great fit, and this one’s got it. 🙌 | May 15, 2026 11:27 AM · 39 characters. Friend, we’re all about a great fit, and this one’s got it. 🙌 | |
| May 14, 2026 9:01 PM | "I cannot fault this t-shirt" ⭐⭐⭐⭐⭐ | 36 | Bundle + Save today | May 14, 2026 9:01 PM · 36 characters. Bundle + Save today | |
| May 14, 2026 6:00 AM | "These are my favourite pair" | 29 | The reviews say it all | May 14, 2026 6:00 AM · 29 characters. The reviews say it all | |
| May 13, 2026 6:30 AM | Well, this made my week 🫶 | 26 | May 13, 2026 6:30 AM · 26 characters. | ||
| May 12, 2026 6:30 AM | Leggings: Second Pair 50% Off | 29 | These bestsellers are a steal! | May 12, 2026 6:30 AM · 29 characters. These bestsellers are a steal! | |
| May 11, 2026 5:45 AM | I've reduced them...again | 25 | Last chance to make them yours | May 11, 2026 5:45 AM · 25 characters. Last chance to make them yours | |
| May 10, 2026 6:00 AM | Look good, feel good. All day. | 30 | Effortless outfits to take you everywhere | May 10, 2026 6:00 AM · 30 characters. Effortless outfits to take you everywhere | |
| May 8, 2026 9:00 PM | Last Minute Gift 💝 | 19 | We Got You | May 8, 2026 9:00 PM · 19 characters. We Got You | |
| May 7, 2026 9:01 PM | Attn: People Who Like Pockets | 29 | Choose your style and save | May 7, 2026 9:01 PM · 29 characters. Choose your style and save | |
| May 7, 2026 6:00 AM | I'm back from my trip | 21 | May 7, 2026 6:00 AM · 21 characters. | ||
| May 6, 2026 6:00 AM | NEW: More Colours Added | 23 | 20% Off, Shop 2 or More | May 6, 2026 6:00 AM · 23 characters. 20% Off, Shop 2 or More | |
| May 5, 2026 6:00 AM | Winter? We’re going swimming | 30 | Confidence, from $50 | May 5, 2026 6:00 AM · 30 characters. Confidence, from $50 | |
| May 4, 2026 6:00 AM | One set. So many plans. | 23 | From $30 👉 Shop Bamboo | May 4, 2026 6:00 AM · 23 characters. From $30 👉 Shop Bamboo | |
| May 3, 2026 6:00 AM | "I've been living in them" | 26 | Your top picks from last month | May 3, 2026 6:00 AM · 26 characters. Your top picks from last month | |
| Apr 30, 2026 9:00 PM | Quality Under $50? We Did It | 28 | Premium without the price tag | Apr 30, 2026 9:00 PM · 28 characters. Premium without the price tag | |
| Apr 30, 2026 6:00 AM | Your 3-second outfit just arrived | 33 | 20% off when you buy 2 Motion styles | Apr 30, 2026 6:00 AM · 33 characters. 20% off when you buy 2 Motion styles | |
| Apr 29, 2026 6:00 AM | “Run don't walk to grab this” | 31 | 2000+ reviews agree | Apr 29, 2026 6:00 AM · 31 characters. 2000+ reviews agree | |
| Apr 29, 2026 3:58 AM | The Best Fit, Now With Free Shipping ✨ | 39 | 48 Hours Only! | Apr 29, 2026 3:58 AM · 39 characters. 48 Hours Only! | |
| Apr 28, 2026 6:00 AM | Sets currently in rotation | 26 | "Feel so soft and luxurious" | Apr 28, 2026 6:00 AM · 26 characters. "Feel so soft and luxurious" | |
| Apr 28, 2026 3:59 AM | You’ve Got An Eye For The Good Stuff 👀 | 39 | Friend, we’re all about a great fit, and this one’s got it. 🙌 | Apr 28, 2026 3:59 AM · 39 characters. Friend, we’re all about a great fit, and this one’s got it. 🙌 | |
| Apr 27, 2026 6:30 AM | Recommended by Nat @letmetrybeforeyoubuy | 40 | "Bamboo fabric is beautiful" | Apr 27, 2026 6:30 AM · 40 characters. "Bamboo fabric is beautiful" | |
| Apr 26, 2026 6:01 AM | Our co-founder Stevie’s current obsession | 43 | that she’s wearing on repeat | Apr 26, 2026 6:01 AM · 43 characters. that she’s wearing on repeat | |
| Apr 25, 2026 6:00 AM | Quick—Bamboo is on sale! | 25 | Limited Time Only | Apr 25, 2026 6:00 AM · 25 characters. Limited Time Only | |
| Apr 23, 2026 9:01 PM | Did you see what's on sale? | 27 | Your faves now for less | Apr 23, 2026 9:01 PM · 27 characters. Your faves now for less | |
| Apr 23, 2026 6:30 AM | Support to feel good in 💜 | 26 | 20% of sales donated to WLSQ | Apr 23, 2026 6:30 AM · 26 characters. 20% of sales donated to WLSQ | |
| Apr 22, 2026 6:00 AM | Your secret to warmth this winter | 33 | No one will ever know.... | Apr 22, 2026 6:00 AM · 33 characters. No one will ever know.... |
Based on 238 emails received from Mar 16 to Nov 2, 2026. Times in US Eastern. How we collect