SHINY + NEW

Preview text: Lace, shine, and statement pieces for now and later.

AFRMThursday, Jul 30, 2026 at 1:00 PM EasternKlaviyo
AFRMSHINY + NEW
Subject
SHINY + NEW
Preview text
Lace, shine, and statement pieces for now and later.
From
noreply@shopafrm.com
Brand
AFRM
Sent
Thu Jul 30, 2026, 1:00 PM ET
Sent to
shopafrm.com
Size
42 KB
Images
11
Links
14, 1 of them buttons
Subject length
11 characters

Against AFRM's usual

Sent in the 1 PM hour, which holds 2% of its emails; 35% arrive in the 8 PM hour. The subject is 11 characters; its average is 21.

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Sent just before and after

Aug 3, 2026 8:00 PMNew Statement Dresses
Aug 2, 2026 11:00 AMMeet Your Match
Jul 31, 2026 10:02 AMDesigned To Shine
Jul 30, 2026 1:00 PMSHINY + NEW (this email)
Jul 29, 2026 8:00 PMJust Getting Started
Jul 29, 2026 2:34 PMSomething Caught Your Eye?
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