The Shorter The Better

Preview text: The Mini Dress Edit is Here.

AFRMSunday, Apr 19, 2026 at 11:02 AM EasternKlaviyo
AFRMThe Shorter The Better
Subject
The Shorter The Better
Preview text
The Mini Dress Edit is Here.
From
noreply@shopafrm.com
Brand
AFRM
Sent
Sun Apr 19, 2026, 11:02 AM ET
Sent to
shopafrm.com
Size
49 KB
Images
13
Links
16, 1 of them buttons
Subject length
22 characters

Against AFRM's usual

Sent in the 11 AM hour, which holds 22% of its emails; 35% arrive in the 8 PM hour. The subject is 22 characters; its average is 21.

Report this email

Sent just before and after

Apr 23, 2026 8:01 PMThe New Arrivals You Asked For.
Apr 22, 2026 10:00 AMAlmost Yours
Apr 20, 2026 8:00 PMYour New Shiny Obsession
Apr 19, 2026 11:02 AMThe Shorter The Better (this email)
Apr 17, 2026 8:01 PMNEW Prints That Speak For Themselves
Apr 16, 2026 8:01 PMThis NEW Drop Delivers
Apr 16, 2026 3:11 AMSomething Caught Your Eye?

More from AFRM

All AFRM emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 41,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.