New in this week: the Montana, in every shade

Preview text: The Montana, in every shade The Montana Knit Coat, new in this week in a full run of…

Thursday, Sep 3, 2026 at 12:08 PM EasternKlaviyo

AlessaNew in this week: the Montana, in every shade

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Subject: New in this week: the Montana, in every shade
Preview text: The Montana, in every shade The Montana Knit Coat, new in this week in a full run of…
From: hello@alessa.se
Brand: Alessa
ESP: Klaviyo
Sent: Thu Sep 3, 2026, 12:08 PM ET
Sent to: Sweden (alessa.se)
Size: 16 KB
Images: 12
Links: 14, 3 of them buttons
Subject length: 45 characters

Against Alessa's usual

Sent in the 12 PM hour, which holds 11% of its emails; 13% arrive in the 1 PM hour. The subject is 45 characters; its average is 30.

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	Sep 5, 2026 6:01 AM	Which Montana are you?
	Sep 4, 2026 6:01 AM	The Bria, in full length
	Sep 3, 2026 5:03 PM	Night flash: after hours, in silver
	Sep 3, 2026 12:08 PM	New in this week: the Montana, in every shade (this email)
	Sep 2, 2026 2:00 PM	We're raising our prices tomorrow
	Sep 2, 2026 10:06 AM	Coming soon: two new Bria shades
	Sep 1, 2026 1:04 PM	Alessa tagged you on a post