A good ingredient still needs a good formula.

Preview text: It's not just what's in your shampoo. It's how everything works together.

ANTIDOTE Hair CareSunday, Nov 1, 2026 at 2:45 PM EasternKlaviyo
ANTIDOTE Hair CareA good ingredient still needs a good formula.
Subject
A good ingredient still needs a good formula.
Preview text
It's not just what's in your shampoo. It's how everything works together.
From
abigail@antidote1848.com
Sent
Sun Nov 1, 2026, 2:45 PM ET
Sent to
antidote1848.com, antidotehaircare.com, antidoteshampoo.com
Size
34 KB
Images
5
Links
5, 3 of them buttons
Subject length
45 characters

Against ANTIDOTE Hair Care's usual

Sent in the 2 PM hour, which holds 8% of its emails; 10% arrive in the 11 AM hour. The subject is 45 characters; its average is 24.

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From
Abigail at ANTIDOTE Hair Care <[email protected]>
Subject
A good ingredient still needs a good formula.
Date
Sun, 01 Nov 2026 19:45:25 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
tbfvqd.shared.klaviyomail.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=shared.klaviyomail.com s=mtb1
List-Unsubscribe
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  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Nov 7, 2026 11:41 AMWhat they noticed first...
Nov 6, 2026 11:40 AMYou've got good taste.
Nov 4, 2026 4:12 AMWhy I like jojoba for low-porosity hair
Nov 1, 2026 2:45 PMA good ingredient still needs a good formula. (this email)
Nov 1, 2026 12:24 AMDon't overthink it.
Oct 31, 2026 12:23 AMWhat they noticed first...
Oct 30, 2026 10:04 PMDon't overthink it.

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