Meet your new favourite colour

Preview text: The Maisie Mini just got an upgrade.

Apatchy LondonSaturday, Apr 25, 2026 at 4:30 AM EasternKlaviyo
Apatchy LondonMeet your new favourite colour
Subject
Meet your new favourite colour
Preview text
The Maisie Mini just got an upgrade.
From
social@apatchy.co.uk
Sent
Sat Apr 25, 2026, 4:30 AM ET
Sent to
United Kingdom (apatchy.co.uk)
Size
44 KB
Images
14
Links
11, 5 of them buttons
Subject length
30 characters

Against Apatchy London's usual

Sent in the 4 AM hour, which holds 17% of its emails; 31% arrive in the 2 PM hour. The subject is 30 characters; its average is 27.

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From
Apatchy London <[email protected]>
Subject
Meet your new favourite colour
Date
Sat, 25 Apr 2026 08:30:28 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.apatchy.co.uk
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.apatchy.co.uk s=mtd1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from kl-203-31-162.kmta.shared.klaviyomail.com [170.203.31.162] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-green-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Apr 29, 2026 7:38 AMOops… we missed one 👀 (it’s fixed now)
Apr 28, 2026 3:00 PM, 15% off. Right now.
Apr 27, 2026 2:00 PMHere's what actually fits.
Apr 25, 2026 4:30 AMMeet your new favourite colour (this email)
Apr 24, 2026 3:01 AMBeautiful leather bags, all under £150.
Apr 22, 2026 2:45 PMWhich Maisie are you?
Apr 21, 2026 3:01 AM, ready when you are.

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