They Sent It

Last of the Gray

Pre-order before yours is gone.

AtomsMonday, Aug 10, 2026 at 7:04 PM EasternKlaviyo
AtomsLast of the Gray
Subject
Last of the Gray
Preview text
Pre-order before yours is gone.
From
hello@atoms.com
Brand
Atoms
Sent
Mon Aug 10, 2026, 7:04 PM ET
Sent to
atoms.com
Size
97 KB
Images
18
Links
19, 5 of them buttons
Subject length
16 characters

Against Atoms's usual

Sent in its busiest hour, 7 PM, which holds 44% of its emails. The subject is 16 characters; its average is 30.

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From
Atoms <[email protected]>
Subject
Last of the Gray
Date
Mon, 10 Aug 2026 23:04:21 +0000 (UTC)
Message-ID domain
geopod-ismtpd-67
Return-Path domain
email.atoms.com
DKIM signature
d=atoms.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-68d58 with SMTP
  2. from (unnamed) by geopod-ismtpd-67 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Aug 16, 2026 8:05 AMSneakers that pass at work
Aug 14, 2026 8:04 PMFewer grays left than yesterday
Aug 12, 2026 10:01 PMFirst to Know. First to Get It.
Aug 10, 2026 7:04 PMLast of the Gray (this email)
Aug 5, 2026 7:01 PMGray. Three pairs. Saturday.
Aug 4, 2026 11:30 AM5 personality types in 5 sneakers.
Aug 3, 2026 7:01 PMFive days. Then it’s yours first.

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