Black Friday is getting shady.

Preview text: Early access. Exclusive bonus. Details soon.

Black Shades

Tuesday, Oct 20, 2026 at 11:16 AM EasternKlaviyo

Black ShadesBlack Friday is getting shady.

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Black Friday is getting shady. - email from Black Shades

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Subject: Black Friday is getting shady.
Preview text: Early access. Exclusive bonus. Details soon.
From: mamabear@black-shades.com
Brand: Black Shades
ESP: Klaviyo
Sent: Tue Oct 20, 2026, 11:16 AM ET
Size: 33 KB
Images: 7
Links: 8, 6 of them buttons
Subject length: 30 characters

Against Black Shades's usual

Sent in the 11 AM hour, which holds 25% of its emails; 33% arrive in the 10 AM hour. The subject is 30 characters; its average is 27.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From: Black Shades <[email protected]>
Subject: Black Friday is getting shady.
Date: Tue, 20 Oct 2026 15:16:02 +0000
Message-ID domain: klaviyomail.com
Return-Path domain: k3.send.black-shades.com
DKIM signature: d=shared.klaviyomail.com s=def1; d=send.black-shades.com s=mtd1
List-Unsubscribe: Present, one-click

Servers it passed through, newest first

from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

	Oct 25, 2026 2:45 PM	Not everyone gets in first.
	Oct 23, 2026 10:30 AM	Our best sellers are trouble. 😈
	Oct 20, 2026 4:15 PM	Buy 1, get 2 free. The countdown is on.
	Oct 20, 2026 11:16 AM	Black Friday is getting shady. (this email)
	Oct 18, 2026 11:45 AM	LAST CALL: 2 FREE PAIRS 🚨
	Oct 15, 2026 11:11 AM	We love the 'Gram
	Oct 14, 2026 11:01 AM	Hot shades. Even hotter deal. ☀️