Just the stuff that's already working
Preview text: The ones people keep coming back for

Using this email in an article? Credit: Built Different email via They Sent It, with a link to this page. Full-size image
- Subject
- Just the stuff that's already working
- Preview text
- The ones people keep coming back for
- From
- team@
built-different.co - Brand
- Built Different
- ESP
- Klaviyo
- Sent
- Mon Sep 14, 2026, 3:00 AM ET
- Sent to
- Colombia (built-different.co), built-different.com
- Size
- 57 KB
- Images
- 17
- Links
- 19, 3 of them buttons
- Subject length
- 37 characters
Against Built Different's usual
Sent in the 3 AM hour, which holds 7% of its emails; 13% arrive in the 1 PM hour. The subject is 37 characters, the same as its average.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Built Different <[email protected]>
- Subject
- Just the stuff that's already working
- Date
- Mon, 14 Sep 2026 07:00:10 +0000
- Message-ID domain
- klaviyomail.com
- Return-Path domain
- k3.send.built-different.co
- DKIM signature
- d=shared.klaviyomail.com s=def1; d=send.built-different.co s=mtd1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP
Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse
Sent just before and after
| Sep 16, 2026 6:17 AM | Still browsing? | |
| Sep 15, 2026 9:57 AM | 💬 The "viral t-shirt" everyone's talking about | |
| Sep 14, 2026 8:13 AM | The "viral t-shirt" everyone's talking about | |
| Sep 14, 2026 3:00 AM | Just the stuff that's already working (this email) | |
| Sep 13, 2026 6:45 PM | Still browsing? 👀 | |
| Sep 13, 2026 9:56 AM | Once you buy 2, you'll buy 20 more 🙌 | |
| Sep 13, 2026 6:16 AM | 💥 The "dad bod destroyer" (customer's words, not ours) |
More from Built Different
All Built Different emailsNov 5, 2026 8:18 AM
Unlock a Unique Offer Just for You! 💰
Nov 5, 2026 8:03 AM
Your Discount expires in 24 hours (no extension)
Nov 4, 2026 12:36 PM
Nov 4, 2026 8:17 AM
You've been handpicked for 50% OFF 👀
Nov 4, 2026 6:00 AM
💰 Your £9.57 credit expires at midnight
Nov 3, 2026 12:04 PM
Nov 2, 2026 7:02 AM
Once you buy 2, you'll buy 20 more
Oct 30, 2026 1:31 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 14, 2026.









