The shirt that lies better than you do

Preview text: Tapered where it matters

Built DifferentMonday, Aug 10, 2026 at 3:00 AM EasternKlaviyo
Built DifferentThe shirt that lies better than you do
Subject
The shirt that lies better than you do
Preview text
Tapered where it matters
From
team@built-different.co
Sent
Mon Aug 10, 2026, 3:00 AM ET
Sent to
Colombia (built-different.co), built-different.com
Size
55 KB
Images
15
Links
17, 3 of them buttons
Subject length
38 characters

Against Built Different's usual

Sent in the 3 AM hour, which holds 7% of its emails; 13% arrive in the 1 PM hour. The subject is 38 characters; its average is 37.

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From
Built Different <[email protected]>
Subject
The shirt that lies better than you do
Date
Mon, 10 Aug 2026 07:00:21 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.built-different.co
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.built-different.co s=mtd1
List-Unsubscribe
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  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Aug 14, 2026 3:00 AMBack by long demand
Aug 13, 2026 3:00 AMYour matchday shirt called.
Aug 11, 2026 1:36 AM💬 The "viral t-shirt" everyone's talking about
Aug 10, 2026 3:00 AMThe shirt that lies better than you do (this email)
Aug 9, 2026 8:51 AMStill browsing? 👀
Aug 9, 2026 1:35 AMOnce you buy 2, you'll buy 20 more 🙌
Aug 8, 2026 1:34 AMThe difference is honestly mental! 😱

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