the choice that took us 10 years to get right

Preview text: it wasn't just about removing the tint. here's what we actually had to solve.

CLN&DRTY Natural SkincareThursday, May 14, 2026 at 7:00 AM EasternKlaviyo
CLN&DRTY Natural Skincarethe choice that took us 10 years to get right
Subject
the choice that took us 10 years to get right
Preview text
it wasn't just about removing the tint. here's what we actually had to solve.
From
info@clnanddrty.com
Sent
Thu May 14, 2026, 7:00 AM ET
Size
39 KB
Images
9
Links
9, 5 of them buttons
Subject length
45 characters

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Sent in the 7 AM hour, which holds 1% of its emails; 38% arrive in the 7 PM hour. The subject is 45 characters; its average is 39.

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From
CLN&DRTY Natural Skincare <[email protected]>
Subject
the choice that took us 10 years to get right
Date
Thu, 14 May 2026 11:00:28 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.clnanddrty.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=send.clnanddrty.com s=mtd1
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  1. from kl-203-20-33.kmta.shared.klaviyomail.com [170.203.20.33] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

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Sent just before and after

May 15, 2026 7:00 PMYou asked. We restocked. You know what to do.
May 15, 2026 10:00 AMAlready selling out…
May 14, 2026 12:00 PMwe tested every mineral sunscreen. none of them worked. so we made one.
May 14, 2026 7:00 AMthe choice that took us 10 years to get right (this email)
May 13, 2026 7:00 PM[restock] customers voted: our best smelling cleanser
May 13, 2026 10:04 AMPOV: You Missed It Last Time (But Not Today)
May 12, 2026 12:03 PMThe Un-Tinted CLN Screen Sunscreen is live now

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