The handle is heavier than the price.

Preview text: $9.99 gets you a metal handle, eight cartridges, butter.

Dollar Shave ClubFriday, Sep 11, 2026 at 6:31 PM EasternKlaviyo
Dollar Shave ClubThe handle is heavier than the price.
Subject
The handle is heavier than the price.
Preview text
$9.99 gets you a metal handle, eight cartridges, butter.
From
members@dollarshaveclub.com
Sent
Fri Sep 11, 2026, 6:31 PM ET
Sent to
dollarshhaveclub.com
Size
71 KB
Images
8
Links
10, 3 of them buttons
Subject length
37 characters

Against Dollar Shave Club's usual

Sent in the 6 PM hour, which holds 6% of its emails; 21% arrive in the 12 PM hour. The subject is 37 characters; its average is 32.

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From
Dollar Shave Club <[email protected]>
Subject
The handle is heavier than the price.
Date
Fri, 11 Sep 2026 22:31:05 +0000 (UTC)
Message-ID domain
geopod-ismtpd-106
Return-Path domain
klaviyo.dollarshaveclub.com
DKIM signature
d=dollarshaveclub.com s=kl2
List-Unsubscribe
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  1. by recvd-…-s4wc4 with SMTP
  2. from (unnamed) by geopod-ismtpd-106 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Sep 12, 2026 7:00 PMThe whole set is $4.99. Not one item.
Sep 12, 2026 3:35 PMThe $3.99 shave kit's still on the table
Sep 12, 2026 11:06 AMMore pieces than dollars.
Sep 11, 2026 6:31 PMThe handle is heavier than the price. (this email)
Sep 11, 2026 11:02 AMCheaper than the coffee you are holding.
Sep 10, 2026 9:30 PMThis one has no math in it.
Sep 10, 2026 11:30 AMTen pieces for $4.99.

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