We priced this one wrong. On purpose.

Preview text: Her whole shave for $4.99, shipping on us. Nobody here is fixing it.

Dollar Shave ClubThursday, Sep 17, 2026 at 12:03 PM EasternKlaviyo
Dollar Shave ClubWe priced this one wrong. On purpose.
Subject
We priced this one wrong. On purpose.
Preview text
Her whole shave for $4.99, shipping on us. Nobody here is fixing it.
From
members@dollarshaveclub.com
Sent
Thu Sep 17, 2026, 12:03 PM ET
Sent to
dollarshhaveclub.com
Size
70 KB
Images
8
Links
10, 3 of them buttons
Subject length
37 characters

Against Dollar Shave Club's usual

Sent in its busiest hour, 12 PM, which holds 22% of its emails. The subject is 37 characters; its average is 32.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Dollar Shave Club <[email protected]>
Subject
We priced this one wrong. On purpose.
Date
Thu, 17 Sep 2026 16:03:29 +0000 (UTC)
Message-ID domain
geopod-ismtpd-56
Return-Path domain
klaviyo.dollarshaveclub.com
DKIM signature
d=dollarshaveclub.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-c6gm4 with SMTP
  2. from (unnamed) by geopod-ismtpd-56 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Sep 18, 2026 8:03 PM89% off. That is not a typo.
Sep 18, 2026 12:45 PMThe code is BUZZ50. The rest is easy.
Sep 17, 2026 8:31 PMEight razors, a handle, a bottle of oil.
Sep 17, 2026 12:03 PMWe priced this one wrong. On purpose. (this email)
Sep 16, 2026 10:01 PMCount what you get for $3.99.
Sep 16, 2026 12:30 PMThis one got out of hand.
Sep 15, 2026 9:01 PMThe whole routine is six items.

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