The Demi Heel is back--with a little shine
Preview text: Black returns, alongside our new favorite neutral ✨
Using this email in an article? Credit: E I T H E R / O R email via They Sent It, with a link to this page. Full-size image
Use this example
- Subject
- The Demi Heel is back--with a little shine
- Preview text
- Black returns, alongside our new favorite neutral ✨
- From
- support@
shopeitheror.com - Brand
- E I T H E R / O R
- ESP
- Klaviyo
- Sent
- Sun Oct 18, 2026, 1:49 PM ET
- Sent to
- eitherornyc.com, shopeitheror.com
- Size
- 52 KB
- Images
- 11
- Links
- 14, 8 of them buttons
- Subject length
- 42 characters
Against E I T H E R / O R's usual
Sent in the 1 PM hour, which holds 5% of its emails; 18% arrive in the 10 AM hour. The subject is 42 characters; its average is 28.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- E I T H E R / O R <[email protected]>
- Subject
- The Demi Heel is back--with a little shine
- Date
- Sun, 18 Oct 2026 17:49:43 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-25
- Return-Path domain
- email.shopeitheror.com
- DKIM signature
- d=shopeitheror.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-jf7wg with SMTP
- from (unnamed) by geopod-ismtpd-25 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 27, 2026 5:00 AM | A cabin escape, packed 🌲 | |
| Oct 23, 2026 12:01 PM | Missed them last time? | |
| Oct 20, 2026 3:36 PM | What's inside our boots? | |
| Oct 18, 2026 1:49 PM | The Demi Heel is back--with a little shine (this email) | |
| Oct 15, 2026 4:01 AM | The Complete Fall Edit | |
| Oct 12, 2026 11:35 PM | Sizing questions? We're here to help! | |
| Oct 12, 2026 7:15 PM | CITY HEELS |
More from E I T H E R / O R
All E I T H E R / O R emailsThe difference is in the details
Nov 10, 2026 3:15 AM
Nov 8, 2026 1:45 PM
Back after selling out: The Terrace Clog
Nov 5, 2026 3:58 PM
Nov 1, 2026 2:01 PM
Oct 29, 2026 2:12 PM
Oct 27, 2026 5:00 AM
Oct 23, 2026 12:01 PM
Oct 20, 2026 3:36 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 18, 2026.
