Safari Collection x Build Your Own

Preview text: Here's how it actually works....

Edwards & CoMonday, Sep 28, 2026 at 4:15 PM EasternKlaviyo
Edwards & CoSafari Collection x Build Your Own
Subject
Safari Collection x Build Your Own
Preview text
Here's how it actually works....
From
hello@edwardsandcobaby.com
Sent
Mon Sep 28, 2026, 4:15 PM ET
Size
86 KB
Images
23
Links
21, 10 of them buttons
Subject length
34 characters

Against Edwards & Co's usual

Sent in its busiest hour, 4 PM, which holds 20% of its emails. The subject is 34 characters; its average is 37.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Edwards & Co <[email protected]>
Subject
Safari Collection x Build Your Own
Date
Mon, 28 Sep 2026 20:15:15 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
send.edwardsandcobaby.com
DKIM signature
d=shared.klaviyomail.com s=def1; d=edwardsandcobaby.com s=kl1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

Oct 21, 2026 5:01 PMWIN a $500 Edwards & Co Gift Card!
Oct 14, 2026 3:43 AMYour extended warranty is confirmed
Sep 30, 2026 4:02 PMLive Now: Safari x Build Your Own
Sep 28, 2026 4:15 PMSafari Collection x Build Your Own (this email)
Sep 27, 2026 2:30 AMSomething WILD Is Coming...
Sep 21, 2026 6:30 PMBack In Stock: All Your Faves Are Back Online
Sep 20, 2026 3:01 AM$1 reserve. $2,133 value. All for Plunket. 💙

More from Edwards & Co

All Edwards & Co emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.