Estella email archive

Still deciding? Two picks for you

Oct 30, 2026 6:19 AM

Every stitch tells a New York story

Oct 30, 2026 5:00 AM

They'll know New York before they can say it.

Oct 28, 2026 5:00 AM

A little about how we make things

Oct 27, 2026 6:19 AM

15% off your first Estella gift

Oct 26, 2026 6:33 AM

The whole city, in one box

Oct 26, 2026 5:00 AM

They'll outgrow the romper. Never the whale.

Oct 24, 2026 7:02 AM

The welcome that arrives ready

Oct 23, 2026 4:00 AM

Send Them a Little New York

Oct 21, 2026 4:00 AM

The most generous way to say welcome

Oct 19, 2026 4:01 AM

Some loves start on day one

Oct 17, 2026 1:01 PM

Still deciding? Two picks for your gift

Oct 17, 2026 1:17 AM

Who's waiting at the door?

Oct 16, 2026 10:01 AM

Not every baby lives in New York

Oct 14, 2026 10:08 AM

Three things to know about Estella

Oct 14, 2026 1:17 AM

Welcome to Estella: 15% off your first gift

Oct 13, 2026 1:32 AM

The gift New Yorkers keep giving

Oct 12, 2026 10:04 AM

Sweet dreams, little New Yorker 🌙

Oct 10, 2026 1:00 PM

A Little L.A. Sunshine for Baby 🌞

Oct 9, 2026 10:02 AM

🐋 The Complete Whale Set: Hat to Rattle

Oct 7, 2026 10:00 AM

🎁 Nine pieces, one box, one very lucky New Yorker

Oct 5, 2026 10:04 AM

A Full NYC Tour in Four Little Rattles

Oct 3, 2026 1:00 PM

The Sweetest Welcome Gift Has Arrived 🥐

Oct 2, 2026 10:01 AM

Meet Frank. One Gift, Twelve Pieces.

Sep 30, 2026 10:01 AM

Game Day's First MVP 🏈

Sep 23, 2026 10:05 AM

The Bigger-Sibling Pajamas They'll Love

Sep 21, 2026 10:04 AM

A Little Piece of New York, Under $50

Sep 18, 2026 10:07 AM

The Gift That Tucks Them In Every Night

Sep 16, 2026 10:06 AM

The Gift That Travels Beautifully

Sep 14, 2026 10:04 AM

A Little Hippo, a Big Smile

Sep 11, 2026 10:02 AM

The Brooklyn Bliss Baby Set Has Arrived

Sep 9, 2026 10:01 AM

Baby's First Brunch — A Labor Day Ritual

Sep 7, 2026 10:01 AM

Slower Mornings, Softer Light

Sep 5, 2026 10:04 AM

A Real Estella Gift — Starting at $46

Sep 4, 2026 10:01 AM

Dress Up, Play, Read — One Gift Does It All

Sep 2, 2026 10:07 AM

The Whole City in One Box 🚕

Aug 31, 2026 10:03 AM

The Coziest Gift for Cooling Fall Nights

Aug 29, 2026 10:08 AM

The Easiest First Gift for a New Yorker

Aug 28, 2026 10:08 AM