Estella emails
Estella sends about 4 emails a week through Klaviyo, most often on Wednesday around 10 AM Eastern.
- ESP
- Klaviyo
- Emails a week
- about 4
- Busiest send time
- Wednesdays at 10am ET
- Last sent
- Yesterday · Oct 30
- Tracked since
- Mar 2026
- Emails collected
- 125
Recent emails
Oct 30, 2026 6:19 AM
Still deciding? Two picks for you
Oct 30, 2026 5:00 AM
Every stitch tells a New York story
Oct 28, 2026 5:00 AM
They'll know New York before they can say it.
Oct 27, 2026 6:19 AM
A little about how we make things
Oct 26, 2026 6:33 AM
15% off your first Estella gift
Oct 26, 2026 5:00 AM
The whole city, in one box
Recent subject lines
All subject linesSubject lines average 38 characters. Each one opens the email it came from.
| Picture | Sent (Eastern) | Subject | Preview text |
|---|---|---|---|
| Oct 30, 2026 6:19 AM | Still deciding? Two picks for you | Still deciding? Two picks for you Your welcome code is still good. Not sure what to give?… | |
| Oct 30, 2026 5:00 AM | Every stitch tells a New York story | Every stitch tells a New York story 96 A taxi, an apple, a NYC ABCs book: 8 pieces made to… | |
| Oct 28, 2026 5:00 AM | They'll know New York before they can say it. | They'll know New York before they can say it. 96 A sleep sack and five little New York… | |
| Oct 27, 2026 6:19 AM | A little about how we make things | A little about how we make things A little about how we make things. Not sure what to… | |
| Oct 26, 2026 6:33 AM | 15% off your first Estella gift | 15% off your first Estella gift Your 15% welcome offer is inside. Not sure what to give?… | |
| Oct 26, 2026 5:00 AM | The whole city, in one box | The whole city, in one box 96 A first friend, five rattles and a swaddle, arriving in the… | |
| Oct 24, 2026 7:02 AM | They'll outgrow the romper. Never the whale. | They'll outgrow the romper. Never the whale. 96 A romper, hat, lovey and two rattles… | |
| Oct 23, 2026 4:00 AM | The welcome that arrives ready | The welcome that arrives ready 96 Six pieces, gathered in a rattan basket for a new New… |
Archive
View full archiveOctober 2026 23 emails
View allThey'll outgrow the romper. Never the whale.
Oct 24, 2026 7:02 AM
The welcome that arrives ready
Oct 23, 2026 4:00 AM
Oct 21, 2026 4:00 AM
The most generous way to say welcome
Oct 19, 2026 4:01 AM
Oct 17, 2026 1:01 PM
Still deciding? Two picks for your gift
Oct 17, 2026 1:17 AM
When Estella sends
56% of its emails arrive in the 10 AM hour. Wednesdays are the busiest day.
| 12a | 1a | 2a | 3a | 4a | 5a | 6a | 7a | 8a | 9a | 10a | 11a | 12p | 1p | 2p | 3p | 4p | 5p | 6p | 7p | 8p | 9p | 10p | 11p | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mon | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 0 | 15 | 1 | 2 | 0 | 1 | 0 | 2 | 2 | 0 | 0 | 0 | 1 | 0 | 0 |
| Tue | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 1 | 1 | 4 | 0 | 1 | 0 | 3 | 1 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 |
| Wed | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 19 | 1 | 4 | 0 | 1 | 0 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 0 |
| Thu | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 5 | 0 | 1 | 1 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Fri | 0 | 0 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | 0 | 16 | 2 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 |
| Sat | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 8 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Sun | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| 12a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 1a | 0 | 1 | 1 | 0 | 0 | 1 | 0 |
| 2a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 3a | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 4a | 1 | 0 | 1 | 0 | 1 | 0 | 0 |
| 5a | 1 | 0 | 1 | 0 | 1 | 0 | 0 |
| 6a | 1 | 1 | 0 | 0 | 1 | 0 | 0 |
| 7a | 0 | 0 | 0 | 0 | 0 | 1 | 0 |
| 8a | 0 | 1 | 0 | 0 | 1 | 0 | 0 |
| 9a | 0 | 1 | 0 | 1 | 0 | 0 | 0 |
| 10a | 15 | 4 | 19 | 5 | 16 | 8 | 3 |
| 11a | 1 | 0 | 1 | 0 | 2 | 0 | 1 |
| 12p | 2 | 1 | 4 | 1 | 1 | 0 | 0 |
| 1p | 0 | 0 | 0 | 1 | 0 | 3 | 0 |
| 2p | 1 | 3 | 1 | 0 | 0 | 0 | 0 |
| 3p | 0 | 1 | 0 | 0 | 1 | 0 | 0 |
| 4p | 2 | 1 | 1 | 2 | 0 | 0 | 0 |
| 5p | 2 | 1 | 1 | 0 | 0 | 0 | 0 |
| 6p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 7p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 8p | 0 | 0 | 1 | 0 | 0 | 0 | 0 |
| 9p | 1 | 0 | 0 | 0 | 1 | 0 | 0 |
| 10p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 11p | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
FewerMore(busiest cell: 19 emails)
Based on 125 emails received from Mar 16 to Oct 30, 2026. Times in US Eastern. How we collect · When all brands send
How often Estella sends
Complete months have run between 12 and 17 emails.
- Busiest month
- Jun 2026, 17
- Quietest month
- Sep 2026, 12
- Busiest day
- Wednesday, 31
- Quietest day
- Sunday, 4
About Estella
- ESP
- Klaviyo
- Tracked since
- Mar 2026
- Emails collected
- 125
- Emails a week
- about 4
- Last sent
- Oct 30, 2026
- Sends from
- help@
estella-nyc.com - Subject length
- 38 characters avg
Counts include automated emails such as a welcome series.
Similar sending frequency
| Latest email | Brand | ESP | Website popularity | Emails a week | Busiest day | Last sent | |
|---|---|---|---|---|---|---|---|
 2Betties2betties.com | Klaviyo | about 4 | Thursday | Oct 29, 2026 | Klaviyo · about 4 a week · busiest Thursday · last sent Oct 29, 2026 | ||
| 123 Security Products123securityproducts.com | Klaviyo | about 4 | Tuesday | Oct 29, 2026 | Klaviyo · about 4 a week · busiest Tuesday · last sent Oct 29, 2026 | ||
| 18pointthree18pointthree.com | Klaviyo | about 4 | Tuesday | Oct 18, 2026 | Klaviyo · about 4 a week · busiest Tuesday · last sent Oct 18, 2026 |
