They Sent It

1 suit, 2x the style options

ExpressTuesday, Sep 10, 2024 at 3:16 PM EasternMailchimp
Express1 suit, 2x the style options
Subject
1 suit, 2x the style options
From
express@b.express.com
Brand
Express
Sent
Tue Sep 10, 2024, 3:16 PM ET
Size
133 KB
Images
39
Links
52, 1 of them buttons
Subject length
28 characters

Against Express's usual

Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 28 characters; its average is 44.

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Sent just before and after

Sep 12, 2024 11:00 AM50% off select styles starts today
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Sep 11, 2024 11:01 AMVersatile must haves for every guy’s closet
Sep 10, 2024 3:16 PM1 suit, 2x the style options (this email)
Sep 10, 2024 11:15 AMThe perfect white T-shirt, period
Sep 9, 2024 7:51 PMEasiest $15 off you’ll ever earn 💰
Sep 9, 2024 11:19 AMThe foundation of every guy’s wardrobe

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