They Sent It

$100 off $250 | Wait…why is everyone wearing ivory? 🐚

ExpressThursday, Mar 5, 2026 at 8:02 PM EasternMailchimp
Express$100 off $250 | Wait…why is everyone wearing ivory? 🐚
Subject
$100 off $250 | Wait…why is everyone wearing ivory? 🐚
From
express@b.express.com
Brand
Express
Sent
Thu Mar 5, 2026, 8:02 PM ET
Size
161 KB
Images
48
Links
64, 1 of them buttons
Subject length
54 characters

Against Express's usual

Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 54 characters; its average is 44.

Report this email

Sent just before and after

Mar 6, 2026 8:12 PM$40 off $120 + BOGO 50% off spring’s best bottoms
Mar 6, 2026 3:14 PM$100 off $250 | Couple goals for RSVP season
Mar 6, 2026 11:23 AMBOGO 50% off outfits that say 'spring's here'
Mar 5, 2026 8:02 PM$100 off $250 | Wait…why is everyone wearing ivory? 🐚 (this email)
Mar 5, 2026 3:04 PMShort sleeves are so back (& BOGO 50% off)
Mar 5, 2026 11:27 AMSTARTS TODAY! $100 off $250 + BOGO 50% off everything
Mar 4, 2026 8:02 PM$69 all Editor Pants, jeans & chinos? Gone TONIGHT.

More from Express

All Express emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.