20% off in the app | BOGO $20 jeans & chinos | $10 Express Cash

Use this example
- Subject
- 20% off in the app | BOGO $20 jeans & chinos | $10 Express Cash
- From
- express@
b.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Sun Aug 10, 2025, 3:01 PM ET
- Size
- 177 KB
- Images
- 60
- Links
- 67, 1 of them buttons
- Subject length
- 63 characters
Against Express's usual
Sent in the 3 PM hour, which holds 22% of its emails; 29% arrive in the 11 AM hour. The subject is 63 characters; its average is 44.
Sent just before and after
| Aug 11, 2025 2:50 PM | Easy fall outfits | BOGO $20 jeans & chinos + your $10 Express Cash | |
| Aug 11, 2025 11:12 AM | Limited time only: BOGO $20 all jeans & pants + $10 Express Cash | |
| Aug 10, 2025 8:03 PM | $10 Express Cash | Say BYE to 20% off everything | |
| Aug 10, 2025 3:01 PM | 20% off in the app | BOGO $20 jeans & chinos | $10 Express Cash (this email) | |
| Aug 10, 2025 11:01 AM | TODAY ONLY! App exclusive: 20% off everything + $10 Express Cash | |
| Aug 9, 2025 8:12 PM | $10 Express Cash | Extra 20% off everything in the app starts NOW! | |
| Aug 9, 2025 2:56 PM | $10 Express Cash | Essentials stock-up: $25+ when you buy 2 or more |
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